Bath bombs and a paw-shaped soap dispenser launch in a deal brokered by licensing agency, Mood Space.
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| Garfield personal care line. | EVA/Paramount Consumer Products |
The release of The Garfield Movie in May inspired the Ukrainian drugstore chain, EVA, which has over 1,500 shops, to collaborate with Paramount Consumer Products and create a unique personal care line. The deal was brokered by Mood Space.
This collaboration includes a selection of bath bombs and a paw-shaped soap dispenser inspired by the movie, based on the iconic Garfield franchise.
The bath bombs offer a relaxing experience and a surprise – squishy toys or a paw-shaped jewelry piece inside. The first batch of 40,000 bombs sold out in the first month and a half.
The line is available in Ukraine.
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Original source: License Global.
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