Thursday, September 12, 2024

Swiper Takes Over Nickelodeon In New 'DORA' Advertising Campaign

Nickelodeon's iconic Latina heroine Dora the Explorer is back in a brand new series, DORA, which will be making its linear TV debut on Nickelodeon and the Nick Jr. channel on Monday, September 16! However, the mischievous fox Swiper has escaped and is currently running around doing what he does best: swiping!

Swiper Swiping 'PAW Patrol'

In Nickelodeon's DORA launch campaign, viewers will see Swiper pop up in all sorts of places. So far, he's been spotted trying to swipe the Nickelodeon Splat BUG/DOG in the bottom right of the screen, watching viewers watching the show, and even swiping an episode of PAW Patrol! Luckily, you know what to do if you spot Swiper on your screen: put our your hand and say, "Swiper, no swiping. Swiper, no Swiping!" You'll even get to hear his "Aw, man!" catchphrase!




Nickelodeon's DORA launch campaign is very reminiscent of the network's Jimmy Neutron Takes Over Nick launch campaign for Jimmy Neutron: Boy Genius, which saw Jimmy Neutron appear on screen and play around with programming, including temporarily turning SpongeBob SquarePants and his pals into puppets.

So, if you see Swiper on your screens, put our your hand and say, "Swiper, no swiping, Swiper, no Swiping"!

Make sure to catch DORA, premiering Monday, September 16 at 11:00 a.m. (ET/PT) on Nickelodeon and the same day at 5:00 p.m. (ET/PT) on the Nick Jr. channel! Find out more about DORA here!

Paramount+ subscribers will also be able to stream season two from Friday, September 13! For a FREE trial, visit ParamountPlus.com.

Enjoy the brand new Paramount+ Original series Dora, now streaming! Try Paramount+ for FREE at ParamountPlus.com

Join your favorite explorer in NEW and EXCITING adventures on YouTube! Play games, dive into adventures, sing along to songs, solve puzzles and so much more! Subscribe to the OFFICIAL Dora & Friends YouTube Channel! Ready? ¡Vámonos! Let’s go! https://at.nick.com/DoraSubscribe


Originally published: September 12, 2024.


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