Monday, September 25, 2023

Producers Shop ‘The Garcias’ After HBO Max Cancels Family Show

Producers of The Garcias have re-acquired the rights to the family comedy series from HBO Max and are shopping the show to other buyers.

'The Garcias' on HBO Max
'The Garcias'. Screenshot Courtesy of HBO.

HBO Max canceled the series after Season 1 aired last year. New Cadence Prods. has reclaimed the streaming and international rights to the 10 episodes and is seeking a new home for the show that revolves around a large, multicultural and multigenerational Latino family.

The series is a sequel to the Nickelodeon live-action family comedy The Brothers Garcia, which ran for four seasons from 2000 to 2003, and reunited its original cast, with the three siblings now have diverse families of their own.

HBO Max still had nine years left on its license for Season 1 of The Garcias after dropping the series. New Cadence, headed by The Garcias co-creator/showrunner Jeff Valdez and investor Sol Trujillo, struck a deal with HBO Max that gives them the ability to produce new episodes of the series and sell the existing episodes to a rival outlet. New Cadence’s deal with HBO Max already was structured so as to ensure that the company retained long-term ownership of The Garcias outright.

New Cadence is in discussions with potential studio partners and other distributors about the future of the series, which stars Ada Maris, Carlos Lacamara, Bobby Gonzalez, Vaneza Leza Pitynski, Alvin Alvarez and Jeffrey Licon.

'The Garcias' on HBO Max
The cast of 'The Garcias.'

Valdez and his partners are pitching the show as a means of reaching the nation’s fast-growing Latino audience with a show produced on a modest budget. New Cadence cited Nielsen stats that tracked The Garcias as drawing the highest percentage of Latino viewers (about 65%) of any Latino-themed series in streaming.

“Hollywood needs to grow its topline and the only way to do that is tap into an audience that it’s not currently tapping,” Valdez told Variety. “That’s our pitch: Here’s a great quality product that reaches an untapped audience at a great price.”

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