Update (9/14) - Official Nickelodeon press release:
NICKELODEON ANNOUNCES RETURN OF ITS ANNUAL WORLDWIDE DAY OF PLAY, IN PARTNERSHIP WITH THE ASSOCIATION OF CHILDREN’S MUSEUMS WITH EVENTS TO TAKE PLACE ON SATURDAY, SEPT. 30
Events Currently Planned Across the U.S., United Kingdom, Hong Kong and More
.jpg "Nickelodeon Announces Return of Its Annual Worldwide Day of Play, In Partnership With The Association of Children’s Museums With Events To Take Place On Saturday, Sept. 30"){kind=logo}
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NEW YORK–Sept. 13, 2023–Nickelodeon today announced the return of its global Worldwide Day of Play (WWDoP) campaign, in partnership with the Association of Children’s Museums (ACM). Worldwide Day of Play will take place Sept. 30, 2023. Part of Nickelodeon’s Our World, a brand-new global initiative, with the goal of inspiring kids and helping to provide them with tools to strengthen their individual and collective agency. To date, events are planned by children’s museums and other organizations across the U.S., the United Kingdom, Hong Kong, and more.
“Through Worldwide Day of Play, Nickelodeon has fueled a generation who values playing and being active,” said Jean Margaret Smith, Senior Vice President, Public Affairs, Nickelodeon. “The Association of Children’s Museums is the perfect partner to help us mark the return of this beloved annual event as an anchor program for the Our World initiative, allowing us to showcase the importance of play and the role it can play in building confidence and helping to upskill kids around the globe.”
“Play is a powerful experience that enriches people’s lives in museums, schools, homes, and beyond,” states Arthur G. Affleck, III, executive director of the Association of Children’s Museums. “ACM is pleased to partner with Nickelodeon to amplify the importance of play on wellbeing and healthy brain development, and to make learning more effective and joyful for children and adults. As children’s museums, we believe in the power of play and we strive to nurture more play and playful learning to enrich the lives of children everywhere.”
The Association of Children’s Museums, an Our World coalition member, is partnering with Nickelodeon to bring Worldwide Day of Play activations to affiliates around the globe on September 30th, reaching more than 1.8 million kids and caregivers. Museums participating in Worldwide Day of Play have the opportunity to feature custom Nickelodeon activities that help highlight the importance and transformative power of active play. Participating ACM locations will also feature a varied array of activities, including Mess Fest! at Sacramento Children's Museum, Play Fair! at Children's Museum Curacao, Toys and Games from Franklin's Early Days at the Franklin Area Historical Society (OH), and Slime Time at the Schoolhouse Children’s Museum (FL). Families can check www.childrensmuseums.org/dayofplay/ for information on activities going on in their city, town or area.
In addition to partnering with ACM to host grassroots events globally, Nickelodeon will begin rolling out messaging encouraging kids and families to get up and get active this Worldwide Day of Play (Sept. 30) across its linear, social and digital platforms Thursday, Sept. 29. Kids and families can also visit www.childrensmuseums.org/dayofplay to get tips on ways to celebrate play and access toolkits to help plan their own WWDoP activities. Additionally, Nickelodeon has teamed up with Our World partner Aspen Institute to create the “Worldwide Day of Play Playbook” that amplifies youth voices and demonstrates how play can be a powerful tool in skill building.
Worldwide Day of Play is part of Nickelodeon’s global Our World initiative and is centered in the brand’s longstanding commitment to promoting active play and healthy lifestyles. Since its 2004 inception, thousands of WWDoP events have been held across the U.S., and in Argentina, Colombia, Belgium, Mexico, Brazil, the Netherlands, the Philippines, Poland, Germany, Italy, Russia and more. Additionally, more than $3 million in grants and scholarships have been awarded to national and local organizations to promote active play.
About Association of Children’s Museums (ACM)
ACM is the foremost professional society supporting children’s museums in developing rich environments that stimulate children’s natural playfulness, curiosity, and creativity. With more than 470 members in all 50 states and in 16 countries, ACM champions children’s museums and together enrich the lives of children worldwide. As a global leader, advocate, and resource for the field, ACM and our member organizations strive to build a better world for children and serve over 30 million visitors annually. Started in 1962, ACM recently marked its 60th year of impactful service to children, families, and children’s museums.”
About Nickelodeon
Nickelodeon, now in its 44th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit www.nickpress.com. Nickelodeon is a part of Paramount’s (Nasdaq: PARA, PARAA) global portfolio of multimedia entertainment brands.
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Nickelodeon and the Association of Children’s Museums (ACM) have announced that they are excited to partner on the 2023 Our World: Worldwide Day of Play. Taking place on Saturday, September 30, the 2023 Our World: Worldwide Day of Play will be a day dedicated to experiencing joyful learning through play. As a day dedicated to experiencing joyful learning through play, this global event is focuses on getting kids and their families up, out, and playing around.
As part of the 2023 Our World: Worldwide Day of Play, member museums of the Association of Children’s Museums will be hosting a number of play events across the U.S. for children and families.
“Play is a powerful experience that enriches people’s lives in museums, schools, homes, and beyond,”
states Arthur G. Affleck, III, executive director of the Association of Children’s Museums. “ACM is
pleased to partner with Nickelodeon on amplifying the importance of play on wellbeing and healthy
brain development, and to make learning more effective and joyful for everyone. As children’s museums, we believe in the power of play and we strive to nurture more play and playful learning everywhere we go.”
ACM and Nickelodeon share values of: encouraging children to play; engaging parents in enabling their child's play; creating access to experiences that improve children's health (mental and physical), wellbeing, agency, resilience, and empathy; and creating a world where all children thrive.
Current museums planning to host a day of play event on September 30 include:
Curious Minds Discovery Zone
1610 S 21st Street
Parsons KS 67357
United States
Details: CMDZ Day of Play 10 AM – 5 PM
Science City at Union Station KC
30 W Pershing Rd
Kansas City MO 64108
United States
Event Details: Day of Play at Science City | 10 AM – 5 PM
Museum of Discovery
500 President Clinton Ave., Suite 150
Little Rock AR 72201
United States
Event Details: Playful Discoveries | 10 AM – 3 PM
Museums for All Participant
Lincoln Children’s Museum
1420 P Street
Lincoln NE 68508
United States
Event Details: 9 AM – 5 PM
Quincy Children’s Museum
625 Maine St
Quincy IL 62301
United States
Event Details: 9 AM – 12 PM | At Studio Location
Free for all at all times
Log Cabin Village
2100 Log Cabin Village Lane
Fort Worth TX 20008
US
Event Details: Log Cabin Village Day of Play | 9:30 AM – 4 PM
Elkhorn Valley Museum
515 Queen City Blvd
Norfolk NE 68701
United States
Event Details: Worldwide Day of Play | 10 AM – 5 PM
Museums for All Participant
Koch Family Children’s Museum of Evansville
22 SE 5th St
Evansville IN 47708
United States
Event Details: Millie’s Day of Play | 10 AM – 1 PM
SPARK, the Children’s Museum of Rochester, Inc.
1201 12th Street SW
Suite 632
Rochester MN 55902
United States
Event Details: Friday September 29 & Saturday September 30
Aurora Regional Fire Museum
53 N Broadway
Aurora IL 60505
United States
Event Details: Day of Play | 10 AM – 4 PM
Houston Botanic Garden
1 Botanic Lane
Houston TX 77017
United States
Event Details: Flutter: The Monarch Butterfly Project | 4 PM – 7 PM |Susan Garver Family Discovery Garden
Museums for All Participant
Batavia Depot Museum
155 Houston St
Batavia IL 60510
United States
Event Details: Batavia Depot Museum’s Day of Play | 10 AM – 5 PM
KidsWork Children’s Museum
11 S White St
Frankfort IL 60423
United States
Event Details: 9 AM – 4 PM
Children’s Museum of Acadiana
201 E Congress St
Lafayette LA 70501
United States
Event Details: CMA Day of Play | 10 AM – 2 PM | Children’s Museum of Acadiana/Around Downtown Lafayette
Museums for All Participant
Madison Children’s Museum
100 N. Hamilton Street
Madison WI 53703
United States
Celebrate the Worldwide Day of Play at Madison Children’s Museum on Saturday, September 30, 2023.
All day: Participate in the Slide-a-thon. Can kids (and spry adults) in Madison unite to slide 500 slides in one day? And if so, can we beat the record next year? Slide down the corkscrew slide in the Wonderground, all day.
Play games with the original, universal toys at Exploration Station: Sticks & Stones (The stick was inducted into the Toy Hall of Fame in 2008. The stone still has not received its due recognition.) 10:30 am to noon.
Make art, one of our favorite ways to play, at Art Adventures with Laurie: Indigo Dye Bandanas, 1 to 3 pm in the Wonderground.
Buy your tickets online and get half-price off general admission with code: WDP23. Discount only for full-price Adult/Child & Grandparent tickets purchased online by or before September 29.
All activities are free with general museum admission.
Kohl Children’s Museum of Greater Chicago
2100 Patriot Blvd
Glenview IL 60026
United States
Event Details: Create your own obstacle courses – 10:00 AM to 4:00 PM. Staff facilitated obstacle course at 2:00 PM.
Children’s Museum of Northern Colorado
5995 Sky Pond Dr
Loveland CO 80539-0732
United States
Event Details: Children’s Museum of Northern Colorado – Worldwide Day of Play Community Event | 12 PM – 3 PM | Chapungu Sculpture Park
THE ICONS MUSEUM
75533 River Rd
Covington LA 70435
United States
Event Details: ICONS® Day of Play Event | 11 AM – 3 PM
Museums for All Participant
Children’s Museum of St. Tammany
21404 Koop Dr
Mandeville LA 70471
United States
Event Details: 12 PM – 4 PM
Bayou Country Children’s Museum
211 Rue Bentancourt
Thibodaux LA 70301
United States
Event Details: Scavenger Hunt | 10 AM – 5 PM
Louisiana Children’s Museum
15 Henry Thomas Drive
New Orleans LA 20008
United States
Event Details: 9:30 AM – 4 PM
Lynn Meadows Discovery Center
246 Dolan Ave
Gulfport MS 39507
United States
Event Details: Worldwide Day of Play | 10 AM – 5 PM
Museums for All Participant
Children’s Museum of Oak Ridge
461 W. Outer Dr.
Oak Ridge TN 37830
United States
Event Details: Recycled Play Day | 11 AM – 3 PM
Museums for All Participant
Franklin Area Historical Society
475 S. River Street
Franklin OH 45005
United States
Event Details: 9 AM – 1 PM | Located at Historic Log Post Office
Grand Rapids Children’s Museum
11 Sheldon Ave NE
Grand Rapids MI 49503
united states
Event Details: 10 AM – 3 PM
Pensacola Children’s Museum
115 East Zaragoza Street
Pensacola FL 32502
United States
Event Details: 10:00-4:00 free admission; 10:30-11:30 learn water conservation with ECUA; 12:00-1:00 & 2:00-3:00 Pensacola Little Theatre presentations
Ohio History Connection
800 E 17th Ave
Columbus OH 43211
United States
Event Details: Ohio Archaeology Day | 10 AM – 4 PM | Ohio History Center
Museums for All Participant
Ann Arbor Hands-On Museum
220 E Ann Street
Ann Arbor MI 48104
United States
Event Details: 10 AM – 12 PM
Kelsey Museum of Arhcaeology
434 S State St
Ann Arbor MI 48109
United States
Event Details: Read and Look | 2 PM – 3 PM
Museums for All Participant
Leslie Science and Nature Center
1831 Traver Road
Ann Arbor MI 48105
United States
Event Details: 2 PM – 4 PM
Play Sharity Gallup
215 W Aztec Avenue
Gallup NM 87301
United States
Event Details: Day of Play | 2 PM – 8PM | Gallup Courthouse Plaza (downtown area)
Event is free to the public.
The Children’s Museum of the Upstate
300 College St
Greenville SC 29601
United States
Event Details: Worldwide Day of Play | 9 AM – 5 PM (Greenville Location)
Museums for All Participant
Discovery World on Market
900 Market Street
Parkersburg WV 26101
United States
Event Details: Worldwide Day of Play at Discovery World | 10 AM – 5 PM
Cognition Davie
119 N Salisbury St
Mocksville NC 27028
United States
Event Details: Touch-a-Truck | 10 AM – 1 PM | Located on the streets surrounding the museum
Museums for All Participant
Neighborhood North Museum of Play
716 14th St
Beaver Falls PA 15010
United States
Event Details: World Day of Play at Neighborhood North | 10 AM – 2 PM
Discovery Gateway Children’s Museum
444 W 100 S
Salt Lake City UT 84101
United States
Event Details: Move & Groove with Discovery Gateway on Worldwide Day of Play| 11 AM – 3 PM | Daily art program will be planned around worldwide play day.
Museums for All Participant
Childrens Museum Tucson
200 S 6th Ave
Tucson AZ 85701
United States
Event Details: Day of Play | 9 AM – 1 PM
Museums for All Participant
Kidzu Children’s Museum
201 S. Estes Drive
Chapel Hill NC 27514
United States
Event Details: 10 AM – 5 PM | In the museum and surrounding mall area (Chapel Hill-Carrboro Children’s Museum-Kidzu Children’s Museum)
Museums for All Participant
Fascinate U Children’s Museum
116 Green Street
Fayetteville NC 28301
United States
Event Details: Fascinate-U’s Day of Play | 10 AM – 5 PM
Rosson House Museum at Heritage Square
113 N 6th St
Phoenix AZ 85004
United States
Event Details: Heritage Family Day | 10 AM – 1 PM
Museums for All Participant
Glazer Children’s Museum
600 N Ashley Dr
Tampa FL 33602
United States
Event Details: Birthday Bash | 10 AM – 3 PM | Curtis Hixon Park | Daily art program will be planned around worldwide play day.
Museums for All Participant
Children’s Museum of Richmond
2626 West Broad St.
Richmond VA 23220
United States
Event Details: Floor Activities Approx. 10-11:30 am and 2-3:30 pm
Children’s Museum of Richmond (Midlothian)
6629 Lake Harbour Drive
Midlothian VA 23112
United States
Event Details: Floor Activities Approx. 10-11:30 am and 2-3:30 pm
The Bishop Museum of Science and Nature
201 10th St W
Bradenton FL 34205
United States
Event Details: 10 AM – 3 PM
Museums for All Participant
National Children’s Museum
301 Connecticut Ave NW M-2
Washington District of Columbia 20008
United States
Event Details: 9:30 AM – 4:30 PM
Mascot Hall of Fame
301 Connecticut Ave NW M-2
Washington District of Columbia 20008
United States
Event Details: MHOF Day of Play with ACM and Nickelodeon! | 10 AM – 5 PM
Children’s Museum of Jacksonville
625 New Bridge St
Jacksonville NC 28540
United States
Event Details: Worldwide Day of Play | 10 AM – 5 PM
The Strong National Museum of Play
1 Manhattan Square Drive
Rochester NY 14607
United States
Event Details: 11 AM – 3 PM
Cortland County Historical Society
25 Homer Avenue
Cortland NY 20008
United States
Event Details: 1 PM – 3 PM
NASA Wallops Flight Facility Visitor Center
Route 175, 175 Chincoteague Rd Building J-20
Wallops Island VA 23337
United States
Event Details: 10 AM – 3 PM
Museums for All Participant
Our World: Worldwide Day of Play is part of Nickelodeon’s Our World global initiative to inspire kids
and provide them with tools to activate their individual and collective agency. For a list of all participating Our World: Worldwide Day of Play events and more information about the
initiative, please visit www.childrensmuseums.org/dayofplay.
About Association of Children’s Museums (ACM)
ACM is the foremost professional society supporting children’s museums in developing rich
environments that stimulate children’s natural playfulness, curiosity, and creativity. With more than 470
members in all 50 states and in 19 countries, ACM champions children’s museums and together enrich
the lives of children worldwide. As a global leader, advocate, and resource for the field, ACM and our
member organizations strive to build a better world for children and serve over 30 million visitors
annually. Started in 1962, ACM recently marked its 60th year of impactful service to children, families,
and children’s museums.
About Nickelodeon
Nickelodeon, now in its 44th year, is the number-one entertainment brand for kids. It has built a diverse,
global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit www.nickpress.com. Nickelodeon is a part of Paramount’s (Nasdaq: PARA, PARAA) global portfolio of multimedia entertainment brands.
Stream a Mountain of Entertainment, including your Nickelodeon favorites on Paramount+! Try it FREE at ParamountPlus.com!
Originally published: September 09, 2023.
PR H/T: WebWire.
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