14. Olivier Dumont
President, Family Brands
Entertainment One
With shows including Nick Jr.’s Peppa Pig and Netflix’s My Little Pony: Make Your Mark under his supervision, Dumont possesses a wide-ranging spectrum of children’s programming that continues to bring in colossal sales. Retail revenue generated across eOne’s brands reached approximately $3 billion in the past year alone. “Our children’s programming has a unique balance of heart and humor. Peppa is a great example of that,” Dumont says. “EOne programming encourages children to engage with the characters and stories we create in more ways than one and to reach across the screen to play with them.” Other properties in Dumont’s portfolio include PJ Masks, Power Rangers: Dino Fury and Transformers: Earthspark, which released on Paramount+ in November.
31. Ramsey Naito
President of Animation
Paramount Animation & Nickelodeon Animation
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| Photo : Beth Coller |
With Naito at the helm, Nickelodeon’s animation pipeline has grown from nine titles to more than 70 in the past four years. To Naito, who also leads Paramount Animation, the most crucial elements in any project at Nickelodeon and Paramount are “talent, loving the characters and the big idea.” “Creator-driven content is key, so putting artists at the forefront of everything we do and trusting their story and vision opens the door to telling the best and funniest stories for today’s kids and families,” she says. Along with new franchise plans for Transformers, Smurfs and more, Naito oversaw the deal for the newly formed Avatar Studios, which will expand “this rich universe into multiple animated series and movies based on this beloved world.”
34. Zack Olin, Shauna Phelan
Executive Vice Presidents and Co-Heads
Nickelodeon and Awesomeness Live-Action Series and Films, Paramount
From ideas to distribution, Phelan and Olin ensure Paramount has a robust pipeline of scripted kids, family and YA IP for multiple platforms, including musicals, dramas, comedies and even revivals of classic Nick properties like The Fairly OddParents. They’re also seeing more interest in family programming. “In recent years we’ve seen more and more creators from different backgrounds reach out to us passionate about telling stories in our space,” says Olin. “This enthusiasm is elevating our work and cutting through in a busy marketplace where more than ever we need to ensure our content is worthy of the audience’s attention.”
37. Brian Robbins
President and CEO, Paramount Pictures and Nickelodeon
Chief Content Officer, Movies and Kids & Family, Paramount+
Along with expanding Paramount Plus’ Kids & Family portfolio in the 15 months since assuming his current role, Robbins has aligned the studio’s theatrical and streaming releases. Six movies and franchises including Star Trek: Prodigy, Kamp Koral and Rugrats drew viewers to the streamer’s kids and family space. “A big change in the landscape is how linear TV has been flanked by the explosion of platforms that kids today use to find the content they love the most,” Robbins says, noting the future of kids’ TV is already here. “Successful programmers understand that you have to marry great, premium content with platform ubiquity to make the biggest impact. Otherwise, you’re nowhere.”
44. Chris M. Williams, Kerry Tucker
Williams: CEO
Tucker: Chief Marketing & Franchise Officer
Pocket.watch
At Pocket.watch, Williams and Tucker position partners’ content everywhere today’s digital-first kids are, from streaming services and FAST channels to SVOD and apps. They know the economic impact of children’s entertainment, and now the rest of the industry is catching on, too. “‘Does kids content bring new audiences, to channels and services?’ That was the question when we launched Ryan’s Mystery Playdate, a television series we created and produced for Nickelodeon back in 2019,” Williams says. “The premiere episode literally attracted the largest audience they had that year. But more importantly, 40% of that audience had never watched Nickelodeon before.” Five years and 90 episodes later, the Ryan franchise — and ancillary businesses — are still going strong.
You can find out more about Variety's Family Entertainment Pros of 2022 list on Variety.com.
Stream a Mountain of Entertainment, including your Nickelodeon favourites on Paramount+! Try it FREE at ParamountPlus.com!
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