Reebok Announces Peppa Pig Collection Inspired by Peppa’s Family & Friends
Friday, November 4, 2022
Reebok announces its third Reebok x Peppa Pig kids-only collection based on the popular preschool brand from Hasbro, Inc., a global branded entertainment leader. This comes on the heels of the first two previous Reebok x Peppa Pig collections that debuted in 2021.
This Reebok x Peppa Pig collection was created to honor Peppa and what she loves most – her family and friends. The collection features five of Reebok’s most beloved kids’ silhouettes, each of which spotlights someone, or something, close to her.
Highlights of the footwear include:
- Classic Leather ($50, $65) – A faux fur lining and pink details make this Classic Leather instantly recognizable as a shoe designed for Peppa’s best friend, Suzy Sheep. The woven label features a nod to Suzy’s favorite toy owl with an owl graphic peeking out of the window box. Available in infant and preschool sizing.
- Club C ($50) – The iconic court classic Club C embodies one of Peppa’s school friends, Candy Cat. The shoe carries all the characteristics of Candy with a “touch and feel” tail on the lateral side, a nose and whiskers on the toe, and a green lining for Candy’s signature outfit. Available in infant sizing.
- Zig Dynamica ($60) – This bright pink sneaker with a bubbles-inspired side stripe and cross check pays tribute to Peppa herself. The left shoe features a decal of Teddy, Peppa’s favorite stuffed animal, while a pair of Peppa’s iconic yellow rainboots is highlighted on the right. Available in preschool sizing.
- CL Jogger ($45) – Danny Dog comes to life on this version of the CL Jogger through the faux ears and tongue that are added to the upper. The remainder of the sneaker is purple to coordinate with Danny’s shirt and incorporates a soccer ball on the straps to honor his love of the game. Available in infant sizing.
- Complete Clean ($45, $50) – Peppa’s family makes an appearance on the final shoe of the collection and features herself, Mummy Pig, Daddy Pig and brother George dancing on the upper. Those graphics are complemented by references of Teddy, George’s beloved Dinosaur, Peppa’s yellow rainboots and sunshine. Available in infant and preschool sizing.
The Reebok x Peppa Pig collection will be available beginning November 16th on Reebok.com/peppa_pig.
Since launching in 2004, PEPPA PIG has captured the hearts and minds of preschoolers and caregivers worldwide. Known for her British accent, charming wit and endearing confidence, Peppa’s YouTube views in 2021 alone equated to over 300,000 years spent watching, equivalent to 20 minutes for every person on Earth. Fans can immerse themselves in all things Peppa through full episodes on Nickelodeon, Nick Jr. and Amazon Prime, narrative content via AVOD platforms, a library of audio stories, music releases, app play, cross-category consumer products, Live shows and now, a visit to the new Peppa Pig Theme Park, in Florida. Audiences have been eagerly watching as she embarks on new adventures, facing the joys and obstacles of contemporary life with humor and gumption, instilling confidence and demystifying first experiences for kids along the way.
ABOUT HASBRO
Hasbro is a global branded entertainment leader whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through gaming, consumer products and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.
Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit www.corporate.hasbro.com.
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H/T: Licensing.biz.
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