The non-profit org will work with Nickelodeon International to extend the Extraordinary Me series with episodes focused on gender equality.
UK-based non-profit org Plan International has teamed up with Nickelodeon International on several new episodes of the kids network's Extraordinary Me interstitial series that will run through Wednesday 30th June 2021.
Extraordinary Me, which spotlights everyday kids doing incredible things, premiered last year as part of Nick’s Together For Good initiative. Plan focuses on children’s rights and equality for girls, and the new episodes it’s involved in centre around girls who are defying stereotypes and excelling in male-dominated disciplines.
They kicked off yesterday across Nickelodeon platforms in 144 territories, featuring Japanese karate champion Mahiro, Russian weightlifter Milana, Australian golf champion Sahara (pictured below) and Colombian rugby player Karla. The shorts can be watched online at me.nickelodeon.tv.
Nick’s partnership with Plan feeds into a concerted effort being made by other producers and broadcasters of late to achieve gender equality both on and off screen. Kickstart Entertainment recently partnered with Geena Davis on a girl-centric animated series called I AM, and Women in Animation launched its 2021 spring mentorship program last month, with a focus on providing mentors to women of color through partnerships with Black N’ Animated, LatinX in Animation and Rise Up Animation.
Nickelodeon previously teamed up with Plan International for a global Together For Good campaign in 2015.
Original source: Kidscreen.
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