Launched in the Netherlands in November 2016 as part of the Viacom Play Plex, the award-winning free Nickelodeon-branded app is aimed towards 6-12 year-olds and offers videos clips, full episodes, games, and surprise elements from the network’s popular live action and animated series, with new content is added regularly.
Users of the Nick Play app will still be able to find all the Nickelodeon content they love to watch and play on Nickelodeon Nederland's official fully-responsive website, nickelodeon.nl, designed to work across all devices, with Nickelodeon providing instructions on how to make a bookmark to the website on their mobile devices.
The news follows Nickelodeon refreshing its Dutch website in April 2020, adopting the 'bare-bones' design of its U.S. counterpart, nick.com, however, keeping elements such as full-length episodes of popular shows.
Interestingly, Nickelodeon USA re-added full-length episodes after a two-year absence on December 17, 2020. It's currently unknown whether Nickelodeon will be closing the Nick Play app (or Nick App in the U.S.) in other countries and territories the app is currently available, including in the U.K., Germany, Austria and Switzerland, Latin America and Brazil, Poland, and Central & Eastern Europe, most of which have adopted nick.com's website design.
Update (23/12) - It looks like Nickelodeon is closing the Nick Play app in several markets, including in Latin America and Brazil (along with MTV Play and Comedy Central Play) and in Australia and New Zealand. For the latter, all shows will be moving on to Foxtel (Australia) and Sky (New Zealand). Nick Latin America and Nick Brazil recently relaunched their websites using Nick USA's website framework, whilst Nick Australia's website used the previous 'grid' style. Meanwhile, in the UK, the Nick Play app seems to have been removed from the Apple App Store. It's still available on Google Play.
Update (18/1/21) - Nickelodeon today (Sunday 17th January 2021) discontinued the Nickelodeon Play app in Brazil.
Update (21/1/21) - Nickelodeon has discontinued the Nickelodeon Play app in the U.K., with content moving online and to the channel's official YouTube channel. For more information, click here.
Official Nickelodeon Benelux announcement:
NICKELODEON ALS SHORTCUT: DAT REGEL JE ZO!
MET BEHULP VAN EEN PAAR STAPPEN HOEF JE ONS NOOIT TE MISSEN!
Hoe kun je er voor zorgen dat je nooit iets van Nickelodeon hoeft te missen? Wij vroegen onze favoriete gele spons, SpongeBob, om advies. De Nickelodeon Play App gaat verdwijnen in het nieuwe jaar, maar dat betekent niet dat je alle content die je voorheen in de app keek helemaal niet meer te zien is. De content die je van ons gewend bent op de app kun je ook vinden op de website, en dat blijft zo. Voeg de Nickelodeon-website toe als shortcut op je telefoon en zorg dat je op die manier niets mist.
We leggen het even kort uit:
Gebruikers met een Android-telefoon:
- Ga in een nieuw tabblad naar nickelodeon.nl.
- Tik vervolgens rechtsboven op het menu-icoontje.
- Zoek naar de optie 'toevoegen aan startscherm' en klik erop. Geef je icoontje een (korte) naam, wij stellen voor: Nickelodeon.
- Klaar is kees! Je hebt nickelodeon.nl toegevoegd aan je startscherm.
Gebruikers met een iPhone:
- Ga in een nieuw tabblad naar nickelodeon.nl.
- Selecteer het delen-icoontje onderin het scherm (middelste icoontje met vierkant en pijltje).
- Selecteer de optie 'zet in beginscherm'. Geef je icoontje een (korte) naam, wij stellen voor: Nickelodeon.
- Selecteer de optie 'voeg toe' om het toevoegen te bevetigen.
- Het is gelukt! Nickelodeon is nu toegevoegd aan je startscherm.
Zijn er bepaalde series die je graag wil zien of zijn er dingen die niet werken? Laat het ons weten via onze social media-kanalen.
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From Minha Operadora:
ViacomCBS descontinua 4 plataformas de streaming
Empresa é dona da Pluto TV e deve concentrar ainda mais conteúdo no serviço que, além de ser gratuito, oferece também IPTV.
Neste domingo, 17 de janeiro, a ViacomCBS descontinuou plataformas como BET Play, Comedy Central Play, MTV Play e Nickelodeon Play.
As quatro eram acessos continuados da programação oferecida nos respectivos canais da TV por assinatura.
Uma forma de o assinante acompanhar pelo formato sob demanda, assim como ter acesso ao conteúdo perdido na exibição ao vivo.
A partir de agora, muito provavelmente, esse será um benefício restrito aos apps de streaming das próprias operadoras de TV paga.
Mas, é válido lembrar que a ViacomCBS investe na expansão da Pluto TV no Brasil, que possui IPTV e conteúdo sob demanda.
Não é improvável que a gigante do entretenimento aposte na liberação de mais atrações para a plataforma gratuita.
Especialmente programas produzidos pela MTV Brasil, que ainda estão em falta no serviço.
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Originally published: Saturday, December 19, 2020.
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