NICKELODEON TO PREMIERE SIDE HUSTLE ON SATURDAY, NOVEMBER 7
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Nickelodeon will premiere Side Hustle, a brand-new live-action buddy comedy starring social media sensations and real-life best friends, Annie LeBlanc and Jayden Bartels on Saturday, November 7, 2020 at 8:30 p.m. (ET/PT)!
Side Hustle follows best friends, smart and sarcastic Lex (LeBlanc) and confident and tough Presley (Bartels), as they devise a plan to make money when fireworks accidentally destroy a boat belonging to the dad of their quirky friend and neighbor, Munchy (Isaiah Crews). Created and executive produced by Dave Malkoff (Henry Danger, Sam & Cat, Victorious) and shot in front of a live studio audience, Side Hustle season one (13 half-hour episodes) was shot in Los Angeles.
Forced to come up with creative ways to earn money to pay for the damages, Lex, Presley and Munchy enlist the help of Presley’s tech-savvy younger brother, Fisher (Mitchell Berg), who creates an app to connect with people looking for help with small jobs, and Munchy’s bossy older brother Jaget (Jacques Chevelle), who makes sure they keep up with the payments.
“Annie and Jayden are two massively talented stars who kids adore, and we think our audience is going to love seeing them in their own show on Nick,” said Shauna Phelan, Senior Vice President, Live-Action Scripted Content. “Side Hustle is a new take on the classic buddy comedy, full of wild and hilarious adventures for our unique cast of characters.”
In the premiere episode, “Start Hustling” (#101), the kids get into a jam after accidentally setting a boat on fire. Needing money, they get a job as living mannequins at a fancy store. The kids are excited until they discover they’ll be modeling itchy wool outfits. After spending hours itching and posing, they hatch a plan to close the store early.
LeBlanc is an actress and singer who first came to social prominence in her family’s YouTube channel, “Bratayley.” She has since amassed over 27 million followers across her own social media platforms, and can be seen starring in Brat’s hit YouTube series Chicken Girls and A Girl Named Jo, and the YouTube Red Originals series We Are Savvy. As a singer LeBlanc’s had six songs in the Top Ten iTunes Pop charts, and two Top 50 Billboard Chart hits. She recently won “Choice Music Web Star” at the 2019 Teen Choice Awards, “Muser of the Year” at the 2018 Shorty Awards, and is currently nominated for “Favorite Female Social Star” at the 2020 Kids’ Choice Awards. In 2019, LeBlanc joined the Nickelodeon family starring in Annie vs. Hayley, a digital competition show with her younger sister Hayley, and co-hosted Camp Nick alongside Bartels.
John Beck & Ron Hart (Knight Squad, Fuller House, Liv and Maddie) serve as executive producers and showrunners. Production of Side Hustle for Nickelodeon is overseen by Shauna Phelan, Senior Vice President, Live-Action Scripted Content. Omar Camacho serves as Nickelodeon’s Executive in Charge of Production for the series.
Side Hustle underscores a key element of Nickelodeon's content strategy, to mine social platforms for the talent that kids love, and to superserve today's kids' interest in growing up to be entrepreneurs. Nick's new content slate is informed by the network's ongoing research and insights into today's generation of kids, who: are the most diverse generation ever and expect to see themselves authentically represented in media and in the world around them; want to make a positive difference in the world as they grow up; consider social media stars as their top role models, alongside their parents; and increasingly meet their much-desired need for family time by co-viewing entertainment content together.
‘Danger Force’ Return w/ Jace Norman + ‘Side Hustle’ Premiere 🤯 | Night of Premieres
Side Hustle ‘We Got This’ | Theme Song Music Video 🎶
Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc. (Nasdaq: VIACA, VIAC).
Annie LeBlanc And Jayden Bartels Take The Best Friend Test | BuzzFeed
"Side Hustle” stars Annie LeBlanc and Jayden Bartels took our BFF test to find out just how well they really know each other. Who’s Annie’s celeb crush? What’s Jayden’s dressing room must-haves? Watch the video to find out! #BFFTest #SideHustle #AnnieLeBlanc
It’s starting to look like a TV Show around here! #SideHustle is happening on @Nickelodeon, folks! @jaydenbartels @annieleblanc @Scatter @DavidAArnold @Judey_moody @AlexHanpeter2 @Heather__Wood @MaegMcConnell RT plz - Twitter /@John D Beck
LeBlanc is an actress and singer who first came to social prominence in her family’s YouTube channel, “Bratayley.” She has since amassed over 27 million followers across her own social media platforms, and can be seen starring in Brat’s hit YouTube series Chicken Girls and A Girl Named Jo, and the YouTube Red Originals series We Are Savvy. As a singer LeBlanc’s had six songs in the Top Ten iTunes Pop charts, and two Top 50 Billboard Chart hits. She recently won “Choice Music Web Star” at the 2019 Teen Choice Awards, “Muser of the Year” at the 2018 Shorty Awards, and is currently nominated for “Favorite Female Social Star” at the 2020 Kids’ Choice Awards. In 2019, LeBlanc joined the Nickelodeon family starring in Annie vs. Hayley, a digital competition show with her younger sister Hayley, and co-hosted Camp Nick alongside Bartels.
Bartels is a singer, actress and dancer who has made a name for herself both on camera and on the stage. Having written and arranged every song she’s released, she debuted her first EP titled “What Really Matters?” last year and released her most recent single “Gameboy” earlier this month. She’s currently on tour opening for pop rock band Echosmith across the U.S., and she went out on a European tour with English singing duo Max & Harvey in 2019. She has a following of almost 12 million across her social media platforms, as well as over 1.6 billion likes on TikTok. On screen, Bartels has played a recurring role Disney Channel’s Coop & Cami Ask the World and lead in the films To The Beat! and its’ upcoming sequel, To The Beat! Back 2 School. She can also be seen in episodes of Nickelodeon’s Nicky, Ricky, Dicky & Dawn, Showtime’s Kidding and CBS’s Criminal Minds: Beyond Borders.
LeBlanc and Bartels co-hosted Nickelodeon's virtually-produced Group Chat this summer, which ranked as the number-one unscripted live-action show on cable with kids 6-11 in the second quarter of 2020. Bartels teamed up with social media star Brent Rivera for season two, which is currently airing on Nickelodeon.
kidDING is on the job! #SideHustle premieres Saturday 8:30p/7:30c pic.twitter.com/E0a51BTG2n
— Nickelodeon (@Nickelodeon) November 6, 2020
the #SideHustle crew is ready for the weekend 🙌 catch the premiere Saturday at 8:30p/7:30c pic.twitter.com/kKgDMDguz5
— Nickelodeon (@Nickelodeon) November 4, 2020
John Beck & Ron Hart (Knight Squad, Fuller House, Liv and Maddie) serve as executive producers and showrunners. Production of Side Hustle for Nickelodeon is overseen by Shauna Phelan, Senior Vice President, Live-Action Scripted Content. Omar Camacho serves as Nickelodeon’s Executive in Charge of Production for the series.
To celebrate the premiere of Side Hustle, Nickelodeon has teamed up with Wattpad to launch three Nickelodeon #SideHustle Writing Contests! In the first Nickelodeon #SideHustle Writing Contest, Nick and Wattpad want Wattpadders to share their original story about the type of #SideHustle they'd start, if they found yourself in a sticky situation! To enter, tag your story with #SideHustle for your chance to win amazing goodies, including: a Wattpad swag bag, your story being announced by Annie LeBlanc and Jayden Bartels in a video, shoutouts on social media, including on @SideHustle, a full year of Wattpad Premium, a $500 Visa gift card, and more! For more information, visit: https://www.wattpad.com/972835097-nickelodeon-sidehustle-writing-contest-contest-1.
‘Danger Force’ Return w/ Jace Norman + ‘Side Hustle’ Premiere 🤯 | Night of Premieres
Side Hustle ‘We Got This’ | Theme Song Music Video 🎶
Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc. (Nasdaq: VIACA, VIAC).
From Just Jared Jr.:
Meet 'Side Hustle' Star Isaiah Crews & Get To Know 10 Fun Facts About Him!
Isaiah Crews is making his acting debut in the new Nickelodeon series Side Hustle!
The 15-year-old actor plays Munchy, Lex and Presley’s best friend and neighbor. He’s a charming, offbeat and impulsive lover of life who lives in the moment.
Side Hustle follows best friends, smart and sarcastic Lex (Jules LeBlanc) and confident and tough Presley (Jayden Bartels), as they devise a plan to make money when fireworks accidentally destroy a boat belonging to the dad of their quirky friend and neighbor, Munchy (Crews).
Forced to come up with creative ways to earn money to pay for the damages, Lex, Presley and Munchy enlist the help of Presley’s tech-savvy younger brother, Fisher (Mitchell Berg), who creates an app to connect with people looking for help with small jobs, and Munchy’s bossy older brother Jaget (Jacques Chevelle), who makes sure they keep up with the payments.
If you didn’t know, Isaiah‘s dad is also a pretty famous actor who you may know – Terry Crews! Terry of course stars on Brooklyn Nine-Nine and is the current host of America’s Got Talent.
JJJ got to know Isaiah ahead of the series premiere of Side Hustle, which is THIS Saturday (November 7) at 8:30p/7:30c on Nickelodeon. Check out 10 Fun Facts about him below:
1. I love romance books and movies. I may not look it but I’m kind of a softie.
2. Big fan of anime. BIG, big, fan.
3. I love video games. Beat Saber is one of my favorites at the moment.
4. I’m a collector. I collect figurines and toys. I have a 1/12 scale replica of the DeLorean time machine.
5. My dream is to work with Edgar Wright.
6. I’m a musician. I play bass, drums, and I DJ. I also produce beats.
7. I absolutely despise celery.
8. I want to make a dark comedy movie.
9. I love Lizzo’s music so much.
10. Some of my all-time favorite albums are The Incredible True Story by Logic, The 20/20 Experience by Justin Timberlake, To Pimp a Butterfly by Kendrick Lamar, and Ginger by Brockhampton.
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From Just Jared Jr.:
Get To Know 'Side Hustle' Star Mitchell Berg With 10 Fun Facts (Exclusive)
Mitchell Berg is getting ready to star in the new series Side Hustle!
The 13-year-old actor will play Fisher, Presley’s (Jayden Bartels) younger brother. He’s eccentric, a science and technology genius, and has a not-so-secret crush on Lex (Jules LeBlanc).
In Side Hustle, two best friends, smart and sarcastic Lex and confident and tough Presley, devise a plan to make money when fireworks accidentally destroy a boat belonging to the dad of their quirky friend and neighbor, Munchy (Isaiah Crews).
Forced to come up with creative ways to earn money to pay for the damages, Lex, Presley and Munchy enlist the help of Presley’s tech-savvy younger brother, Fisher (Berg), who creates an app to connect with people looking for help with small jobs, and Munchy’s bossy older brother Jaget (Jacques Chevelle), who makes sure they keep up with the payments.
Mitchell has previously appeared on another Nickelodeon series. See which one below…
JJJ got to know the young actor with 10 Fun Facts. Check them out below!
Side Hustle premieres THIS Saturday (November 7) at 8:30p/7:30c on Nickelodeon!
1. I collect Playbills. The one I treasure most is from Dear Evan Hansen on Broadway.
2. I enjoy creating themed “pop up” restaurants for my family and friends, where I cook and serve all the food.
3. Whenever I have free time, I play the guitar or ukulele.
4. I’m a fan of all the Minnesota sports teams, especially the Twins, Vikings, and Gophers.
5. Camping, hiking and fishing are my go-to ways to kick back and relax.
6. I make obstacle courses for my pets.
7. For my first acting job I played a superhero sidekick, Lil’ Dynomite, on Nickelodeon’s Henry Danger.
8. I can solve a 3×3 Rubik’s cube in under one minute.
9. My cousin and I have completed the 24-hour fort challenge—twice.
10. Sushi is my favorite food, except the kind with shellfish (I’m allergic!).
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From Just Jared Jr.:
Learn More About 'Side Hustle' Star Jacques Chevelle (Exclusive)
Jacques Chevelle is getting his big break in the new series Side Hustle!
The actor stars as Jaget, who is Munchy’s (Isaiah Crews) older brother. He’s blinded by power when given the slightest authority and gives his brother a hard time, even though he loves him.
He also idolizes his dad Tedward, the school’s no-nonsense principal, and hopes to one day be his vice principal.
JJJ has been getting to know the lead guys of Side Hustle with 10 Fun Facts. You can see Jacques‘ below, and click here for Isaiah Crews, and HERE for Mitchell Berg‘s!
If you missed it, check out this exclusive, extended clip from the premiere episode, which airs TOMORROW (November 7) at 8:30pm ET/PT on Nickelodeon!
1. I started painting and drawing at the age of 9. Back then my art would consist of Dragon Ball Z characters and sketches of dragonflies. I was really into dragons.
2.I love to dance.
3. My favorite food is macaroni and cheese.
4. I was working on Shakespeare‘s Comedy Of Errors and I also wanted to be in the musical Into the Woods, so I went up to the director and asked to be a leaf just so I could be a part of both productions.
5. When I was younger I had huge dreams of being the next Emeril Lagasse or Gordon Ramsay. Bam!
6. I always carry a sparkling water.
7. I enjoy hiking!
8. I curate playlists in my free time.
9. I’m from Atlanta, Georgia.
10. I was a linebacker in middle school. I stopped playing when everyone else started growing.
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From TV Insider:
Isaiah Crews Shows Acting Is More Than Just a 'Side Hustle'
Between red carpets and the BET reality show The Family Crews, Isaiah Crews has grown up before our very eyes. Now, the son of celebrity parents — Brooklyn Nine-Nine star and America's Got Talent host Terry Crews and wife Rebecca — is looking to break out on his own. The 15-year-old plays Munchy on the new Nickelodeon series Side Hustle, starring alongside Jules LeBlanc (Lex) and Jayden Bartels (Presley).
The live-action comedy sees the three friends finding creative ways to pay for damages done to Munchy’s dad’s police vehicle. They work with Presley’s tech-savvy younger brother Fisher (Mitchell Berg) to create an app called “Kid-DING” to connect with people looking for help with small jobs. As you can imagine, hilarity ensues from there.
We caught up with Crews in between time on set to talk about his first big acting gig.
When did production get start on Side Hustle?
Isaiah Crews: We started filming the first episode in September. We’ve been powering through the rest of the episodes. Because we started production so late, we don’t have any weeks off. We’re going through the whole season.
You find out you landed your first big role and then COVID happened. Was there any worry that this opportunity might be taken away?
I was absolutely terrified the first time we got postponed. I thought I would never be able to act again and never come back from that. I’m glad the network liked it so much they stuck with it.
When was the moment you decided you wanted to follow in the family footsteps?
When I first saw my dad on White Chicks was when I knew. I thought that job seemed so fun and wanted to do this with my life.
What’s the biggest piece of advice your parents have given you about Hollywood?
The first thing my dad told me was don’t get too big of a head. Don’t let your ego overshadow the rest of your abilities. If you get too cocky, you think you can do anything you want when you can’t. Mainly just stay humble and remember where you came from.
Have you been watching any of your dad’s past projects for comedic inspiration?
I’ve been watching Brooklyn Nine-Nine. It’s actually one of my favorite shows of all time. I was a big fan of Parks and Recreation and The Office, so I’m glad he got to work with people like [creators] Mike Schur and Dan Goor and all those amazing and talented people.
It has been my dream to see any of my family members make it big. I just love entertainment. Watching other shows that my dad has been on is helping me develop comedic timing. Learning when to hold for laughs, which is important on a sitcom.
How much of yourself do you see in Munchy?
I personally think it’s one of the funniest kid shows I’ve ever seen. The writing is so perfect. I feel like I can really resonate with my character well. I feel like I can get into my character pretty easy. They pretty much wrote him for me. It’s incredibly funny. I think people are going to enjoy it.
Munchy is an extremely optimistic lover of life, which is different from me because I’m not extremely optimistic. Though I am a lover of life. He just wants to have fun no matter the situation. He doesn’t think much before he does something, which is something I kind of struggle with. He is fun to be around.
You’re working with real-life best friends Jules and Jayden. How would you describe your dynamic with them?
We came together really quickly. Jules and Jayden were really welcoming. At first, I felt like a third wheel. When I first talked to them and hung out with them, they acted like I was their best friend for four years. I couldn't be more thankful because you can’t have that kind of awkwardness on a show where you’re going to be together for six months straight.
What are some of the side hustles you had or wanted growing up?
I wanted to be a babysitter, but my mom wouldn’t let me. I wanted to work at Baskin Robbins for such a long time. To be honest, if I didn’t get this acting job I would have applied to work there because I’m an ice cream fanatic.
When you told your parents about your career plans, did they try to dissuade you at all knowing how hard the business was?
My mom and dad were supportive from the start. My dad and mom are in entertainment and were excited to see me follow in their footsteps. They did whatever they could to help me get there, and it ended up successful.
The big premiere is this weekend. Are you there plans for a watch party of some sort?
I was going to hold a Zoom watch party with a couple of my friends and close family members and have a great time. This is my first serious, non-reality role. The only thing I’ve acted in before was a commercial for a toy called Boppi the Booty Shakin' Llama. It never even aired, so I guess it doesn’t count.
This is my first real acting gig, and I’m really excited for it to come out. I’ve never seen myself act in anything ever. I don’t even watch the recordings of my school plays because I’m too scared. I’m really excited to see how it turns out. I think it will turn out great.
What do you think makes Side Hustle stand out?
There are so many hilarious characters and personalities we have on the show. They are incredibly funny, even off camera. We get to work with a ton of sitcom legends from the past. I can’t say who. The jobs we take. They’re pretty good. The writing, the friendship between Jules and Jayden and seeing how that plays out. Then I come in and ruin the moment. It’s pretty funny. I think a lot of people are going to like it.
And maybe dad will end up guest starring on your own show one day.
Hopefully!
Side Hustle series premiere, Saturday, November 7, 8:30/7:30c, Nickelodeon
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| PAMELA LITTKY/Nickelodeon |
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| Photo: Scott Everett White/Nickelodeon |
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| Photo: Scott Everett White/Nickelodeon |
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| Photo: Scott Everett White/Nickelodeon |
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Annie LeBlanc And Jayden Bartels Take The Best Friend Test | BuzzFeed
"Side Hustle” stars Annie LeBlanc and Jayden Bartels took our BFF test to find out just how well they really know each other. Who’s Annie’s celeb crush? What’s Jayden’s dressing room must-haves? Watch the video to find out! #BFFTest #SideHustle #AnnieLeBlanc
From Digital Journal:
Jacques Chevelle talks about 'Side Hustle' series on Nickelodeon SPECIAL
On his experience in Side Hustle, he said, "It's been great. The writing is hilarious, and the cast and crew are very supportive. It feels like a little community."
Regarding his daily inspirations as an actor, he said, "Every day I'm inspired by something new. Everything around me is filled with so much life. I get excited when I have the chance to express back to the world things life has taught me."
On life during quarantine, he admitted, "Quarantine has been challenging. There are so many things that have been going on in the world. It's been hard to see the silver lining. I remind myself to go outside, take a breath. In the great words of Kendrick Lamar, I remind myself that 'we gon' be alright'."
For young and aspiring actors, he said, "Just find joy in the journey."
He listed Viola Davis and Issa Rae as his dream acting partners. "I have two favorites," he said. "Viola Davis would be an actor's dream to co-star with. Her emotional depth and presence are unparalleled. Also, the hilarious Issa Rae. She captures a lot of the world I grew up in, and her work reminds me of home."
On being an actor in the digital age, he said, "I'm a '90s baby, so it's not too jarring. I had my first smartphone by 8th grade, and by the 11th grade, I was creating my apps for it. I understood the power that I held in my hand. It connected me to resources and information that I would have never been able to find by myself. From zoom lessons with my coach to that obscure plays that I wouldn't be able to find in the bookstore or library. The internet has become indispensable to almost every actor."
Jacques Chevelle defined the word success as follows: "finding joy and excitement right where you are (wherever that may be)."
He concluded about Side Hustle, "It is about my brother and his two friends who find themselves in a world of trouble when they explode my father's boat. My character, Jaget, has to stay on them to make sure they get the money in on time. He will do whatever it takes, and sometimes he takes it too far. You can catch his antics and the rest of the cast of Side Hustle premiering on Saturday, November 7, at 8:30 p.m. on Nickelodeon."
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Originally publushed: Saturday, October 10, 2020.
H/T: Special thanks to @NVidsCentral and @OfficialNickFan for the news!; Side Hustle logo courtesy of @RealMagitroopa; Additional sources: Just Jared Jr., BCK Online.
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