The 10 x 12-minute mixed-media preschool comedy series, locally titled אגדות מרשמלו, presents modern versions of classic fairy tales as told by an animated monkey/chef to an array of café patrons, including real-life actors as well as cartoon and imaginary characters. This marks the prodco’s first foray into mixed media, and Shirley Oran, VP of content for ViacomCBS channels in Israel, says it was important to cast live actors to create a local feel for Israeli audiences. (The American version of the series will lean more heavily on an animated cast.)
ViacomCBS Networks International (VCNI) fully acquired Israeli producer and pay-TV channel provider Ananey Communications in April. Sweets Café is one of the few preschool-skewing shows from Ananey Studios, which is best known for producing live-action tween dramas including Greenhouse Academy (The Greenhouse), Rising and The Hood.
For Driver, Sweets Café furthers its expansion, which commenced when the company amalgamated its kids and commercial companies. Driver’s new co-pro also comes on the heels of its first TV option deal for kids series Dreamweaver.
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Original source: Kidscreen.
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