Nickelodeon Windmill Festival brings to life children’s most loved tales through musical plays, dance shows and never seen before performances. Patrons present at the festival can also enjoy a specially curated flea market with a wide variety of food and other recreational activities including interaction with their favourite Nickelodeon toons. Various experiential zones like ballet parade, Bungee Park, Trampoline Park, Vertex tunnel and Human Claw and more will be set to entertain everyone.
An array of over 50+ workshops specially designed to cater to various age groups on a variety of topics like indoor gardening, beat-boxing, science on wheels, robotics, Lego workshops, stop motion animation, aeronautics, karate and kick-boxing, storytelling, doodle art, wheel pottery and many more. With a petting zoo available at the venue kids can interact and play with a variety of adorable animals.
Speaking on this, Janak Vora, CEO, Event Capital said, “In its previous editions, the festival has witnessed a footfall of over 20,000+ attendees and over 50+ brand associations. This year, we aim to create a more holistic family ambience with unique range of activities and workshops that would encourage families to get outdoors. Through this festival, we want the child to discover his/her innermost passion and get inspired!”
Commenting on the upcoming festival, Mahesh Shetty, Head - Network Sales, Viacom18 said, “With Peppa Pig Musical, we forayed into kids live entertainment genre and with Windmill festival we have taken the next big leap. Event Capital has cultivated the festival very well over past few years and we are very excited to collaborate with them and scale up Nickelodeon Windmill Festival. The festival brings alive the concept of quintessential outdoor learning and is backed by widespread activities such as indoor gardening, workshops, aeronautics and more. The Nickelodeon Windmill Festival is a combination of educational and fun activities for the young generation.
Nickelodeon WindMill will take place on 22nd and 23rd February, 2020 at JioWorld Garden, BKC and the tickets can be bought on: https://bit.ly/2R3lwEw
Update (4/2) - Official Event Capital press release via PR Newswire:
Nickelodeon WindMill Festival 2020 to be Hosted in Mumbai
India's largest festival for kids presents a wholesome experience for children and parents
MUMBAI, Feb. 4, 2020 /PRNewswire/ -- Event Capital and Tribe Asia presents India's largest festival for kids, 'Nickelodeon WindMill Festival' that is taking place on 22nd and 23rd February 2020 at JioWorld Garden, BKC in Mumbai. The festival aims to give both the parent and the child a wholesome experience. The key objective of the festival is to give the urban child an outlet to be creative, to gain information and to encourage quality time with family through recreational experiences curated at the festival. Another reason for which a kid should be taken to the festival is to get outdoors and reconnect with nature. To touch, feel, see and be a part of the beautiful outdoors, which unfortunately has been forgotten by everyone. Here are some of the things that one can expect at Nickelodeon WindMill 2020 that will get both parents and children excited:
Creativity: In today's time what kids need is an opportunity to explore different activities and also get a chance to take break from books and think beyond. A few exciting activities that one can definitely explore at the WindMill festival are 'Djembe Workshop' which is a fun filled energetic drum circle for all ages alike, 'Banana Piano, Cuica and Sound Tubes' where one can invent a new musical instrument using fruits and everyday objects. 'Happy and Footloose' which is a unique sport with a holistic combination of martial art, music, dance, language and performance arts; and fluid art amongst the others.
Outdoor activities: The fest has many exciting activities where the kids will get an opportunity to learn new things. This will help to not only boost their imagination skills as they are physically and mentally involved interacting with other kids but will also improve their social and communication skills. Activities like 'Pottery on Wheels Workshop', a theatre workshop and 'Mindfulness Mandalas' an art of Zentangles & Mandalas touches on the creative edge in every child.
Bonding with kids: Windmill aims to create moments between parents and children that can be cherished for a lifetime. A food and flea market that is specially curated for the tastes and likings of the families. This festival freshness brings along new hopes, aspirations and a chance to strengthen the ties between parent and child.
Unique experiences: This unique festival brings in a lot more to explore and is ready to take everyone on an adventurous ride. Activities that are rarely seen in a kids festival are 'S.H.E.(SIMPLE, HANDY, EFFECTIVE )' which is a self-defense workshop for all, 'TINGA TINGA & TURKISH MOSAIC WITH POMEGRANATE' where one can travel the world with Tinga Tinga Art and Turkish Mosaic and many more. Robotics, Lego and science experiments amongst other to inspire young minds at the festival.
Playdate with furry friends: One of the unique features of this festival is the petting zoo. Nickelodeon Windmill intends to give every child hands-on experiences with different kinds of pets. This not only gives the child exposure to animals but also creates a sense of empathy and love for animals.
About Event Capital:
Founded by Deepak Choudhary in 2013, Event Capital (EC) is India's most diverse IP specialist company involved in aggregating and consolidating Event IPs across interest communities. With expertise in creating and curating successful event IPs in music, lifestyle, education, gaming, fashion, EC engages over 100 million consumers annually through live events. Event Capital has curated and executed highly successful properties like Social Nation, The Great Indian Dandiya Festival, India Event IP Conclave, Bollywood Music Project, India Kids Fashion Week, The Edutainment Show, Times Travel Show. The company has also recently acquired promising IP's like India Bridal Fashion Week and IGX, India's largest gaming festival.
Website: http://eventcapital.in/
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From Television Post:
An Indian IP For Kids: Brands Collaborating With Windmill Look To Create Meaningful, Interactive Conversations
MUMBAI: The 4th edition of Nickelodeon Windmill Festival, an initiative by Event Capital and Tribe Asia, will take place on 22nd – 23rd February 2020 at JioWorld Garden, BKC. Having grown into India’s largest children’s outdoor festival, Windmill has brought on board sponsors like Hershey’s, Kotak Mutual Funds, Soulfull, V-Nourish, Toppscholars, WOK, Sarda Farms, Laughing Cow, Enrich and Club Mahindra who are looking to create deeper brand connects with consumers.
The need of the hour today is to better understand children as consumers, and communicate with this segment in an impactful, integrated manner. Windmill as a platform is built as a fun, safe and interactive environment which attracts hundreds of parents and children year on year.
Commenting on the upcoming event, Janak Vora, CEO, Event Capital said, “We are pleased to announce our sponsors for the 4th edition of Nickelodeon Windmill Festival. With the support of brands collaborating with us, we look forward to provide a better platform for them to engage with families in the best way possible. Our aim is to encourage families to step out and involve their kids to discover their inner passion and interact with various brands as well.”
Brands coming on board have chosen the platform as a less intrusive form of marketing, as it enables the brand to start a relationship with potential customers and strengthen the bond with existing customers effortlessly. As compared to in your face advertising, playing a pivotal role enhancing a kid’s experience builds a positive recall value which works wonders for a brand.
The collaborations have all come on board with a purpose in mind and are perfect brand fits to avoid mindless clutter.
Brands who have chosen to collaborate with Windmill have similar sentiments in mind.
Commenting on this, Rasika Prashant, CMO, Soulfull said,”Windmill Festival has been a tent pole partnership for Soulfull. We have been able to reach out to thousands of kids and mothers during the event and establish meaningful conversations with them. The event organization is very good and allows us to showcase brand Soulfull in an impactful manner.”
Adding to this, Mrs.Kiran Agarwal, Founder, WOKA said, “Associating with WindMill is always special as they cater to children as we at WOKA feel the same. Connecting at a platform with which WindMill comes in the market is a great way to reach children with different backgrounds, age and sensibilities. WOKA looks for opportunities such as these where we can showcase our association and connect with children through our value based animation films and yet exchange a bond of happiness with our young minds.”
Building a healthy ecosystem for effective play and learning, Windmill is dedicated to the best interests of kids.
WindMill will take place on 22nd and 23rd February 2020 at Jio Gardens, BKC and the tickets can be bought on: https://bit.ly/2R3lwEw
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Updates: Photo gallery - Celebs along with their kids at Nickelodeon WindMill Festival!
Rannvijay Singha Has Fun Time With Daughter At Kids' Fest
Mumbai got outdoors at the year's premier festival curated for kids
More Nick: Nickelodeon India and Sonic Adds Four New Local Language Feeds!
Originally published: Wednesday, January 22, 2020.
Original source: Indian Television Dot Com; Additional source: TelevisionPost.
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