Nickelodeon India to Air 'Classmate Spellbee' Season 12 Finals

Classmate Spell Bee Competition Comes Up With 12th Season

The initial phase of the competition will comprise of an on-ground exercise where children will be given spelling tests in schools.

• Students from 5th to 9th standard across the country can apply online at www.classmatespellbee.in
• The National Champion will win a grand prize of Rs. 2, 00,000, a trip to White House and a chance to be on TV, apart from witnessing the prestigious Scripps National Spelling Bee 2020 with a parent in Washington D.C., USA.

Classmate, India's Notebook Brand by ITC and Radio Mirchi are back with India’s school spelling competition, Classmate Spell Bee Season 12. The competition provides the largest platform for the country’s best spellers to identify their strengths and achieve recognition for their unique spelling skills. The spelling extravaganza promises to deliver a bigger and better experience than it did in its previous season. It will travel to 1000 schools across 30 cities and will reach out to more than 5,00,000 students from standards V to IX.

Update (3/8/2020) - Classmate Spell Bee is currently airing weekends at 8:00pm on Nickelodeon India and Nick HD+ and 10:00pm on Sonic!

Students from across India can also participate online at https://www.classmatespellbee.in. Only the top 16 participants will battle it out in the televised national finals, which will be simulcast this year on Nickelodeon India, Sonic, Nickelodeon HD+.

Commenting on the event, Shailendra Tyagi, Chief Executive, ITC’s Education and Stationery Products Business said, “This year’s theme for the competition centres on the brand’s philosophy of celebrating uniqueness. Building on the scale Classmate Spellbee achieved last year and entering its 12th season, Classmate Spellbee will reach out to an even larger number of students across schools and cities in India through a school contact program. Classmate through its MyClassmate App and it’s dedicated website will help students register and prepare for the competition. Classmate promises to support a child’s dream with an equally unique and world-class set of stationery products like notebooks, writing, art and math instruments.”

Yatish Mehrishi, COO, Entertainment Network (India) said, “Every year Spell Bee is intrinsically connecting more with students, parents and teachers. Started off as a spelling competition, today it’s become a landmark event that proliferates the education of English language at the highest level. Our aim was and is to bring together some of the brightest children from across the country to the most credible edutainment-based platforms. Spell Bee is a brand serves two educational purposes. One, a platform that inspires students to showcase their improved skills. And two, as an instrument that hones their command over the language. Like every year, the competition will be televised to encourage students to showcase their skills on a national platform and prepare for the upcoming season.

Gratification details of Classmate Spell Bee Season 12

The National Champion of Classmate Spell Bee Season 12 will win a grand prize of Rs 2,00,000 a trip to the White House and a chance to feature on national television, apart from witnessing the Scripps National Spelling Bee 2020 with a parent in Washington DC, USA. in an all-expenses-paid trip. The 4 semi-finalists will win a cash prize of Rs 50,000 each. The grand prize for the winner of Classmate Spell Bee Season 12 and those for the semi-finalists have been specifically designed by Classmate to help encourage and enable students to follow their heart’s true calling.

The initial phase of the competition will comprise of an on-ground exercise where children will be given spelling tests in schools. Top scorers from the school level and online applicants will battle it out in the gruelling city finale round and the best performing students will make it to the semi-finals from there. The top 10 students from each city will then appear for an online test which will choose the best 16 spellers from across India. These students will then battle it out in the grand finale to win the title of Classmate Spell Bee Champion.

This year, Times of India is the Co-Powered by partner, Nickelodeon Sonic is a Co-Powered by and television partner and Victor Tango is the event partner for the property.

From India Education Diary:

AASHIRYA MALIK from DPS Rohini, announced the city champion of Classmate Spell Bee Season 12

Mumbai: The online semi-finals of Classmate Spell Bee Season 12, India’s largest spelling competition were conducted in Mumbai. Classmate and Radio Mirchi 98.3 FM launched season 12 of Classmate Spell Bee a couple of months back. The ultimate winner will win a grand cash prize of INR 2, 00, 000, a trip to the White House, and to witness the Scripps National Spelling Bee 2020 with a parent in Washington DC, U.S.A. in an all-expenses paid trip.

Classmate, India’s No.1 Notebook Brand* by ITC, believes that each child is unique. Organising India’s largest spelling competition is a way for ITC to cultivate children into bright young minds. The excitement and rush around Classmate’s Spell Bee Competition has increased exponentially with the advent of newer seasons.

This year too, the competition saw some of the most talented spellers participate in the third level of the competition in an online test and AASHIRYA MALIK from DPS Rohini, Delhi of class 9th emerged as the winner. AASHIRYA MALIK will now be in competing in the National Finals of the competition.

The initial round of the competition received a roaring response from students all over India. In the initial phase, an on-ground exercise was conducted among major schools in around 30 cities. The top 15 scorers from the 30 cities from each school participated in the city finals round. The top contestants from each city contended in the semi-final stage of the competition which was held in Mumbai.

The grand finale of the Classmate Spell Bee Season 12 will witness a gruelling competition between the top 16 participants of India to win the title of Classmate Spell Bee Season 12’ National Champion. The National Finals of the competition will be telecasted on National Television on Sonic and Nickelodeon.

Commenting on the event, Mr. Shailendra Tyagi, Chief Executive, ITC’s Education and Stationery Products Business said, “Classmate believes that every child is unique and so is every word. Hence this year’s theme for the competition centers on the brand’s philosophy of celebrating uniqueness. Building on the scale Classmate Spellbee achieved last year and entering its 12th season, Classmate Spellbee reached out to an even larger number of students across schools and cities in India through a school contact program. Classmate through its MyClassmate App and its dedicated website also helped students register and prepare for the competition. Classmate promises to support a child’s dream with an equally unique and world class set of stationery products like notebooks, writing, art and math instruments.”

Commenting on the occasion, Mr. Yatish Mehrishi, Chief Operating Officer, Radio Mirchi said, “Classmate Spell Bee Season 12 has made all of us at Radio Mirchi proud. Like in the past, each year our students raise the bar of the competition. The next stages including the televised National Finals promise to be extremely exciting. Classmate Spell Bee truly adds value to a student’s development.”

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From India Education Diary:

Soha Ali Khan announced Ms. Shrivalli Ghosh from St. Michael School, Siliguri the national champion of Classmate Spell Bee Season 12

Mumbai: The Classmate Spell Bee Season 12, India’s largest spelling competition, an initiative by Radio Mirchi, culminated on 23rd June, Tuesday at a thrilling finale where the winners were announced and feted by none other than Bollywood star Soha Ali Khan!

Shrivalli Ghosh of St. Michael School, Siliguri was declared the National Champion while Bhadra Panicker of Delhi Public School, Indirapuram, Ghaziabad, was the first runner up.

The theme for the competition was ‘Be Better than Yourself’ which is in line with Classmate’s philosophy of encouraging children to excel in the field of their choice by striving to continuously improve by competing with themselves and not with others and to be better than themselves.

This year, the competition engaged with more than 3.5 lakh students across 1,000 schools in 30 cities. The competition was conducted in various phases comprising on-ground, online and a final televised phase. The top 15 spellers from each school competed for a place in the city finals and then further onto the national finals.

The top 16 students from across India battled it out in the televised National Finals, which was simulcast this year on Nick, Nick HD and Sonic. The National Champion of Classmate Spell Bee Season 12 won a grand prize of Rs 2,00,000, apart from an all-expenses-paid trip to witness the prestigious Scripps National Spelling Bee with a parent in Washington D.C., USA. The four semi-finalists won a cash prize of Rs 50,000 each.

“With each passing year, Spell Bee is connecting more integrally with students, parents, and teachers. Having started off as a spelling competition, it is today a landmark event that propagates the learning of the English language at the highest levels,” said Yatish Mehrishi, COO, Radio Mirchi.

“With this property, we aim to bring together some of the brightest children from across the country. What makes this competition truly special is the pride that participants take in being a part of this and making it what it has become today,” further said Yatish Mehrishi.

“Classmate has always endeavoured to recognize, nurture & celebrate the uniqueness of every child. Classmate Spell Bee Season 12 has taken Classmate’s brand thought of celebrating uniqueness further as it gave students yet another opportunity to identify and showcase their distinctive talents and skills on a nationwide platform” – Mr.Vikas Gupta, Education, Stationery Products Business (ESPB), ITC Ltd.

“Classmate Spell Bee season 12 has built on the scale we achieved last year with the aim of reaching out to even larger number of students across schools and cities in India, through a school contact program coupled with a dedicated website to engage students. The brand promises to support a child’s dreams with an equally unique & world class set of stationery products like notebooks, writing, drawing, art, and math instruments,” added Mr. Gupta

Season 12 saw Classmate Spell Bee actively engaged with the students through a dedicated website with a comprehensive set of learning modules, tests, interactive blogs and contests to help the students prepare for the event.

The grand prize for the winner of Classmate Spell Bee and those for the semi-finalists was specifically designed and sponsored by Classmate to help encourage and enable students to follow their hearts true calling.

The competition this year was presented by Classmate, co powered by Nickelodeon Sonic and The Times of India, and Victor Tango as the event partner for the property.

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Originally published: Tuesday, November 19, 2019.

Sources: BW Businessworld, Telangana Today, The Live Nagpur, Anime Superhero Forum /@animegamer.

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