UK - Egmont Publishing has launched a special edition of its Showcase umbrella title, dedicated to Nickelodeon's hit preschool property, Top Wing!
The special issue of Showcase: Top Wing includes stories, puzzles, colouring, stickers and a reward chart for Top Wing fans to ‘earn their wings’. Readers will learn all about the rescue birds and will love feeling like one of the Top Wing team with the magazine’s free gift of watch, binoculars and badge.
Hasbro – Top Wing’s toy partner – will be running a competition in the magazine to give readers the chance to win bundles of new toys, which only launched last month.
To celebrate the launch of the magazine, a competition will be run in partnership with Milkshake!, with the title being promoted both on the website and on-air.
Top Wing launched on Nick Jr. UK & Ireland last May. Today it is a Nick Jr. top five show among 2-5 year olds. The pre-school television series follows four best friend birds – Swift, Penny, Rod and Brody – who are training to earn their wings as full-feathered rescuers. At the Top Wing Academy, with the help of their mentor Speedy, and unique turbo-charged vehicles and high-tech gadgets, the cadets are assigned different missions to sharpen their rescue skills and help those in need, learning valuable lessons along the way.
“We’re so excited to be taking flight with Top Wing and bringing the brand’s values of teamwork, perseverance and bravery to the UK magazine market,” said Kiran Vara, publisher at Egmont. “We’re sure that our preschool readers will love the magazine’s activities and stories and getting to know the Top Wing team in this special issue of Showcase.”
Egmont also currently publishes magazines based on Nickelodeon properties Shimmer & Shine and PAW Patrol.
Showcase: Top Wing is on sale now, just in time for the Easter school holidays!
More Nick: Nick Jr. UK Launches Nick Jr. Parents!
Sources: Preschool News, Toy World Magazine, Licensing.biz.
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