Nickelodeon's new animated preschool series, Butterbean’s Café, premieres on Monday, Nov. 12
Brand-new CG-animated series Butterbean’s Café scored the net its highest-rated preschool series debut since the 2013 launch of PAW Patrol, posting double-digit year-over-year gains and averaging a 4.6/456,000 with Kids 2-5 (+27%). The new episode (1 p.m. [ET/PT]) also drew 1.3 million total viewers (+55%).
Additionally, a brand-new hour-long PAW Patrol special “Mighty Pups” (12 p.m.-1 p.m. [ET/PT]) nabbed the series its highest ratings with Kids 2-5 in over a year, and was the number-one telecast for the day, averaging a 7.3/727,000 Kids 2-5 (+125%) and 2 million total viewers. The episode also posted triple-digit year-over-year ratings, up +125% with Kids 2-5 and +159% with total viewers.
Butterbean’s Café is an animated preschool series about a fairy named Butterbean who runs a neighborhood café and magical bakery. She and her fairy friends serve up the healthiest snacks and sweetest treats in Puddlebrook – a small town of fairies and anthropomorphized animals called Brookies. Butterbean’s special bean magic, the fairies’ magic kitchen tools, and the team’s can-do spirit all combine to make their café the most awesome eatery in town, one that’s always much busier than greedy and competitive Ms. Marmalady’s across the brook. That’s because Butterbean has a sure-fire recipe for success – a spoonful of leadership, a dash of entrepreneurial spirit and just a sprinkle of fairy magic!
Butterbean’s Cafe features creative cooking, and a social-emotional curriculum that highlights entrepreneurial and leadership skills. The currently confirmed characters in the show are: Butterbean, Keesha, Cricket, Jasper, Ms. Marmalady, Poppy, Miss Honeybook and Reuben. Created by Jonny Belt and Robert Scull, the creators of Bubble Guppies, the series is produced by Brown Bag Films (Peter Rabbit) in Ireland, and is slated to launch on Nickelodeon and Nick Jr. channels around the world soon.
In Butterbean’s Café’s series premiere, “The Grand Opening!,” Butterbean and her friends work together to make the opening of the café a success, while competing café owner Ms. Marmalady attempts to throw them off track.
Fans can catch brand-new episodes of Butterbean’s Café weekdays at 12:30 p.m. (ET/PT) on Nick USA.
In the high-flying PAW Patrol: Mighty Pups special, the first-ever hour-long PAW Patrol TV movie, the heroic PAW Patrol are given Mighty Pup powers after a mysterious meteor lands in Adventure Bay. When Mayor Humdinger and his nephew trap Ryder and steal the meteor to take over the city, their latest scheme goes awry! The meteor’s golden energy grants the PAW Patrol superpowers, and the pups must work together and use their new powers–from Chase’s super speed to Marshall’s mighty heat, Rubble’s super strength and more–to race to the rescue, complete the mission and super-save the day!
More Nick: Nickelodeon USA's November 2018 Premiere Highlights | Thanksgiving | Nicksgiving!
Original source: Multichannel.
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