Launched on Monday 30th July 2018, the refreshed on-air look and feel incorporates real kids playing with Nick Jr.’s most iconic preschool characters in both animated and real-world environments. The fresh, bright and colourful on-air presentation is intended to reflect the playfulness and imagination in kids' lives and support on the network's mission of making the world a more playful place. More than 400 deliverables including bumpers, IDs, lower thirds, parent-directed curriculum messages and promo packaging initially rolled out on Monday, May 21, 2018 in the US, and is now being rolled out onto Nick Jr. channels worldwide. Check out a video of Nick Jr. CEE's brand refresh below!:
Nick Jr. USA's brand refresh:
More Nick: August 2018 on Nick Jr. Central and Eastern Europe (CEE): Kid-E-Cats | Kiva Can Do! | Sunny Day | Nella | Blaze | Rusty Rivets | PAW Patrol + More!
Originally published: Wednesday, August 1, 2018.
Original source: Gyerek-Világ; Additional source: Google Translate.
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