According to Nielsen data, new episodes of Rusty Rivets are ranked in the #3 spot for both kids and boys ages 2 to 5.
Spin Master will also be launching its Rusty Rivets toy line globally in August 2018, and have developed innovative, easy-to-use building sets, specifically designed with preschoolers in mind. Toys are tied closely with the building themes prominent in the second season of the show, and the toyco are already getting some great feedback on the toy line!
Created and produced by Spin Master Entertainment (PAW Patrol), the show follows Rusty, a 21st century kid hero who always saves the day by relying on his imagination and incredible resourcefulness. Inspired by the DIY culture of the maker movement, Rusty Rivets helps preschoolers gain confidence and fuel their creativity with a strong focus on inventing, creating and problem solving.
In Rusty Rivets, 10-year-old Rusty, along with his best bud Ruby, invents his way out of every jam by repurposing spare parts and found objects into the wildest, coolest, most awesome contraptions ever. The series encourages kids to use their imaginations to design and create fun new gadgets and inventions.
Rusty Rivets is the sixth series from Spin Master Entertainment and follows on the success of PAW Patrol and Bakugan Battle Brawlers. The series is overseen by executive producers Ronnen Harary and Laura Clunie.
Rusty Rivets debuted on Nickelodeon USA in November 2016, and airs on Nickelodeon and Nick Jr. channels worldwide.
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