Animaccord's Masha and the Bear is making its way to Nick Jr. in India, in a deal that expands the popular cartoon's presence in the region. The CG-preschool series first premiered in India earlier this year on Viacom18's SVOD platform VOOT Kids.
Masha and the Bear will debut on Nick Jr. India on Monday 13th November 2017. Episodes from season one will broadcast twice a day at 10:30 a.m. and 4:30 p.m., from Monday to Sunday.
Masha and the Bear follows the many heartwarming tales of a mischievous three-year-old girl and her retired circus star friend, Bear.
Masha is an energetic three-year-old who lives in an old train station in the forest. Precocious, silly, and friendly with everyone she meets, this energetic girl can’t seem to keep herself out of trouble.
Bear is a warm, fatherly figure who does his best to guide his friend and keep her from harm, often ending up the unintended victim of her misadventures. Though he enjoys his quiet time alone, he misses those moments when Masha is not around.
Together with a rag-tag group of friendly animals that have made the forest their home, Masha and the Bear entertains adults and children alike, teaching viewers about creativity, loyalty and true friendship.
Masha and the Bear is created by Oleg Kuzokov and produced by Moscow-based Animaccord, which is currently working on the show’s third season.
It began airing nine years ago in Russia (locally titled Маша и медведь) and has since expanded to more than 100 countries via broadcasters like SBT (Brazil), Rai Yo-Yo (Italy), Canal 5 (Mexico) and KiKA (Germany). Recently, Masha landed on Corus Entertainment’s Treehouse in Canada and joined NBCU-owned Universal Kids in the US. The series picked up a Kids' Choice Award for "Favourite Russian Cartoon" in Nickelodeon Russia's localised categories of Nickelodeon's 2017 Kids' Choice Awards.
Animaccord secured the deal that will see Masha and the Bear air on Nick Jr. India.
More Nick: Nick India Announces Nickelodeon Kid's Choice Awards 2017 India!
Original sources: Kidscreen, TVKIDS.
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