Africa: The marketing team for the Calabar Festival/Carnival 2016 has announced plans for the number-one brand for kids, Nickelodeon, to provide a fun fest for kids at Tinapa Business resort during the 2016 Festival/carnival!
The formidable team led by Senator Florence Ita Giwa, also includes the Special Adviser, Events and Governor’s Office, Ken Aklah, the Chairman of the Carnival Commission, Gabe Onah, the Special Assistant, Events to the Governor, Thomas Ikpeme, Francis Ekpo amongst others. They were in Lagos last week to wrap up sponsorship deals with several private companies who are stepping in to sponsor this year’s event.
Announcing the news in Calabar, the Cross River State Capital, Mr Ken Ahkla, Special Adviser to the Governor on Events, said the partnership with Nickelodeon was good news to families.
“The cartoon network will for four days organise family and children’s funfair at Tinapa and the funfair is the alternative to the yearly children Carnival,” Mr Akhla said, adding that “the event will be used by the network in their programme that is broadcast all over the world and is also expected to help grow potentials of home vendors for children events”.
The team also met with the Managing Director (MD) of Providus Bank and other cooperate organizations along with the Lead Marketing Consultant for the Carnival and MD of Oakma Global Ltd, Mary Egbas.
Launched in 2004 and billed as "Africa's Biggest Street Party", the Calabar Carnival was created as part of the vision of making the Cross River State in Nigeria, the number one tourist destination for Nigerians and tourists all over the world. The carnival, which begin on every 1 December and lasts until 31 December, has boosted the cultural mosaic of Nigeria people while entertaining the millions of spectators within and outside the State, and boosting industry for all stakeholders.
This year’s carnival promises to bolder, bigger and better than ever before. The Carnival and Festivals in 2016 are taking a different shape. The theme this year is "Climate Change" to entrench the culture of preserving the environment and emphasise the effect of doing so on individual lives. The official marketing company Okhma Global Limited in conjunction with the Carnival commission have brought a new dimension of excitement to the activities this year. The events are divided into 4 weeks which include the Millenium Week (1-10 Dec 2016), The Sports Fiesta (12-17 Dec 2016), The TINAPA Family Fun Festival (19-24 Dec 2016) and the Carnival Week (25-31 Dec 2016). Among the activities this year is the Green Initiative which encompasses the Green Ball - a celebration of the Government's efforts in combatting Climate Change, the Green Symposium which will bring major protagonists of the Climate Change cause globally together to discuss and educate the teeming populace and the 10,000 Tree Planting Project a.k.a. The Green Carnival. The carnival will also be streamed live online to audiences around the world.
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Sources: Channels Television, Calabar Blog, Wikipedia.
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