Nickelodeon Signs Back-To-School Deals In Italy

Nickelodeon & Viacom Consumer Products (NVCP) Italia recently signed a trio of back-to-school (BTS) deals for hit Nickelodeon brands including "PAW Patrol", "SpongeBob SquarePants" and "Teenage Mutant Ninja Turtles" ("Tartarughe Ninja")!

Stationary provider Accademia has launched an assortment of "PAW Patrol" diaries, folders, binders, backpacks and pencil cases; retailer Cartorama has created a range of "SpongeBob"-themed alarm clocks, backpacks and lunchboxes; and longstanding partner Giochi Preziosi has released a line of "Teenage Mutant Ninja Turtles" backpacks, pencil cases and stationary products.

Original source: License! Global.

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