Mark Wahlberg, the host of Nickelodeon's 27th Annual Kids' Choice Awards, has announced in the following video that he's slime-proof! It's not that he doesn't want to get covered in Nickelodeon's galaxy famous green slime, but because he's too fast, too quick to get caught by the green goo! Can Mark Wahlberg really be unslimeable? Find out by watching the Nickelodeon 2014 Kids' Choice Awards, premiering on Nick USA on Saturday 29th March 2014 (8-9:30pm ET/PT, tape delayed for West Coast) and internationally, including on Nickelodeon UK and Ireland on Sunday 30th March 2014 at 5:30pm, less than 24-hours after the live ceremony in LA!
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Welcome to NickALive!, bringing you the latest Nickelodeon news for Nickelodeon channels around the world.
Wednesday, February 19, 2014
NickToons USA To Debut Dentsu Entertainment's Animated Series "LBX" In 2014
Dentsu Entertainment USA, Inc. has announced the exciting Nickelodeon news in the following press release, from PR Newswire, that Nick USA's animation and action channel, Nicktoons USA, will start to premiere and show The "Little Battlers eXperience", also known as "LBX", an extremely popular Japanese television series and franchise, in 2014! The LBX franchise follows the adventures of miniature customizable robots and the kids who interact with them. The news was announced by Mr. Yuma Sakata, the President and Chief Executive Officer (CEO) of Dentsu Entertainment USA, Inc.
Separately, Bandai America recently announced the unveiling of their first line of "LBX" figures in their revolutionary new line of construction toys – highly detailed action figure model kits, SpruKits. The kits will be unveiled at Toy Fair 2014.
Original Dentsu Entertainment USA, Inc. Press Release:
Dentsu Entertainment's Animated Series "LBX™" To Debut On Nicktoons In 2014
Bandai America To Unveil First "LBX" Products At Toy Fair 2014
SANTA MONICA, Calif., Feb. 18, 2014 /PRNewswire/ -- The Little Battlers eXperience (LBX™), an extremely popular Japanese television series and franchise, will debut in the U.S. on Nicktoons in 2014, announced today by Mr. Yuma Sakata, President and Chief Executive Officer, Dentsu Entertainment USA, Inc. The LBX franchise follows the adventures of miniature customizable robots and the kids who interact with them.
(Download Image - Photo: Dentsu Entertainment USA announces LBX to air on Nicktoons; Bandai America unveiling first robots at NYC Toy Fair. (PRNewsFoto/Dentsu Entertainment USA, Inc.): http://photos.prnewswire.com/prnh/20140218/LA66589)
"The LBX franchise is a great example of Dentsu Entertainment USA's approach," said Sakata. "The LBX series in Japan was creative and benefited from a coordinated launch by multiple partners in the broadcast, gaming, toy and licensee sectors. We think that, in working with our team of North American writers, producers, and partners, we will experience similar success in the Americas!"
Separately, Bandai America recently announced the unveiling of their first line of LBX figures in their revolutionary new line of construction toys – highly detailed action figure model kits, SpruKits. The kits will be unveiled at Toy Fair 2014.
Craig Drobis, Senior Director of Marketing, Bandai America Incorporated, commented, "Fans can build their favorite robots just like the main characters do in the show! The end result is great looking, highly detailed, accurately sized versions of Achilles and more. Fans will proudly display their LBX to recreate a scene from the program or one from their own imagination."
About LBX™
LBX™ (a.k.a. "Little Battlers eXperience") is an animated television series and franchise based on small, but powerful, kid-controlled robots. In Japan, over 100 episodes have aired in a prime time programming block on TV Tokyo with major ratings success. As the Japanese program continues to explode in popularity, it is now being adapted by Dentsu Entertainment USA for broadcast in the Americas.
In this animation series, children in the year 2050 have miniature LBX robots, which they build, customize and play with during intense robot battles. Our young hero has control over the LBX model, a super-charged version left for him by a mysterious woman. Our hero and his friends, with their own unique robots, are now involved in a global conspiracy in which the robot battles have become deadly serious. The friends have joined together to fight for the very safety of the world.
About Dentsu Entertainment USA, Inc.
Dentsu Entertainment USA, Inc. was formed in 2010 as a wholly owned subsidiary of Dentsu Inc. (Tokyo Stock Exchange, Code 4324). Dentsu Inc. is the world's largest advertising agency brand, and a leading producer of Japanese animation, with over 37,000 full-time employees and more than 700 subsidiaries and affiliates worldwide. Dentsu Entertainment USA develops original animation programming and media content for domestic and international markets, and manages licensing programs for new and existing properties. Current projects include Chub City®, featuring evolved vehicles and savvy young drivers, currently in development as an animated series; LBX™ (a.k.a. "The Little Battlers eXperience"), a highly successful animation, video game and toy franchise, based on miniature customizable robots; Deltora Quest®, a 52-episode animated series airing globally, and based on the international top-selling fantasy-adventure book series of the same name; and Monsuno®, an innovative toy line and animated boys action adventure series currently airing on Nicktoons and free-to-air channels in more than 150 countries. Dentsu Entertainment USA is headquartered in Santa Monica, CA. For more information, please visit www.DentsuEntertainment.com.
About Nicktoons
Nicktoons has the highest concentration of B2–11 across all television and offers programming such as the NFL Rush Zone franchise, Rob Dyrdek's Wild Grinders, Iron Man: Armored Adventures, Alien Dawn, the Dragon Ball franchise, Yu-Gi-Oh!, Voltron Force, Monsuno, and the Power Rangers franchise as well as a roster of hits that have defined kids' and animation lovers' TV, including Avatar: The Last Airbender, Invader Zim, Danny Phantom, SpongeBob SquarePants, The Fairly OddParents, and The Adventures of Jimmy Neutron, Boy Genius. Nicktoons currently reaches almost 68 million homes via cable, digital cable and satellite. For more information or artwork, visit http://www.nickpress.com. Nicktoons and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
About Bandai America Incorporated
A leader in developing engaging, quality toys that capture children's imaginative spirit and provide endless "Fun For The Future," Bandai America Incorporated is the manufacturer and master toy licensee of some of the most popular brands in children's toys and interactive entertainment today. The Bandai America brand family includes Power Rangers®, Ben 10™ and Pac-Man and The Ghostly Adventures™, Locksies™, Tamagotchi Friends™, among other boys, girls, preschool and hobby product lines. Bandai America Incorporated is a subsidiary of NAMCO BANDAI Holdings (USA) Inc., an entity that resulted from the integration of Namco Ltd. and Bandai Co. Ltd. of Japan. Global interests encompass three strategic business units: Toys and Hobby, Amusement Facility and Contents. The company is headquartered in Cypress, California. Find out more about our expertise in connecting with kids in fun and fresh ways at www.Bandai.com.
CONTACT:
Karen Strickholm
505-988-4401
[...]
SOURCE Dentsu Entertainment USA, Inc.
--Ends--
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon and NickToons News!
Separately, Bandai America recently announced the unveiling of their first line of "LBX" figures in their revolutionary new line of construction toys – highly detailed action figure model kits, SpruKits. The kits will be unveiled at Toy Fair 2014.
Original Dentsu Entertainment USA, Inc. Press Release:
Dentsu Entertainment's Animated Series "LBX™" To Debut On Nicktoons In 2014
Bandai America To Unveil First "LBX" Products At Toy Fair 2014
SANTA MONICA, Calif., Feb. 18, 2014 /PRNewswire/ -- The Little Battlers eXperience (LBX™), an extremely popular Japanese television series and franchise, will debut in the U.S. on Nicktoons in 2014, announced today by Mr. Yuma Sakata, President and Chief Executive Officer, Dentsu Entertainment USA, Inc. The LBX franchise follows the adventures of miniature customizable robots and the kids who interact with them.
(Download Image - Photo: Dentsu Entertainment USA announces LBX to air on Nicktoons; Bandai America unveiling first robots at NYC Toy Fair. (PRNewsFoto/Dentsu Entertainment USA, Inc.): http://photos.prnewswire.com/prnh/20140218/LA66589)
"The LBX franchise is a great example of Dentsu Entertainment USA's approach," said Sakata. "The LBX series in Japan was creative and benefited from a coordinated launch by multiple partners in the broadcast, gaming, toy and licensee sectors. We think that, in working with our team of North American writers, producers, and partners, we will experience similar success in the Americas!"
Separately, Bandai America recently announced the unveiling of their first line of LBX figures in their revolutionary new line of construction toys – highly detailed action figure model kits, SpruKits. The kits will be unveiled at Toy Fair 2014.
Craig Drobis, Senior Director of Marketing, Bandai America Incorporated, commented, "Fans can build their favorite robots just like the main characters do in the show! The end result is great looking, highly detailed, accurately sized versions of Achilles and more. Fans will proudly display their LBX to recreate a scene from the program or one from their own imagination."
About LBX™
LBX™ (a.k.a. "Little Battlers eXperience") is an animated television series and franchise based on small, but powerful, kid-controlled robots. In Japan, over 100 episodes have aired in a prime time programming block on TV Tokyo with major ratings success. As the Japanese program continues to explode in popularity, it is now being adapted by Dentsu Entertainment USA for broadcast in the Americas.
In this animation series, children in the year 2050 have miniature LBX robots, which they build, customize and play with during intense robot battles. Our young hero has control over the LBX
About Dentsu Entertainment USA, Inc.
Dentsu Entertainment USA, Inc. was formed in 2010 as a wholly owned subsidiary of Dentsu Inc. (Tokyo Stock Exchange, Code 4324). Dentsu Inc. is the world's largest advertising agency brand, and a leading producer of Japanese animation, with over 37,000 full-time employees and more than 700 subsidiaries and affiliates worldwide. Dentsu Entertainment USA develops original animation programming and media content for domestic and international markets, and manages licensing programs for new and existing properties. Current projects include Chub City®, featuring evolved vehicles and savvy young drivers, currently in development as an animated series; LBX™ (a.k.a. "The Little Battlers eXperience"), a highly successful animation, video game and toy franchise, based on miniature customizable robots; Deltora Quest®, a 52-episode animated series airing globally, and based on the international top-selling fantasy-adventure book series of the same name; and Monsuno®, an innovative toy line and animated boys action adventure series currently airing on Nicktoons and free-to-air channels in more than 150 countries. Dentsu Entertainment USA is headquartered in Santa Monica, CA. For more information, please visit www.DentsuEntertainment.com.
About Nicktoons
Nicktoons has the highest concentration of B2–11 across all television and offers programming such as the NFL Rush Zone franchise, Rob Dyrdek's Wild Grinders, Iron Man: Armored Adventures, Alien Dawn, the Dragon Ball franchise, Yu-Gi-Oh!, Voltron Force, Monsuno, and the Power Rangers franchise as well as a roster of hits that have defined kids' and animation lovers' TV, including Avatar: The Last Airbender, Invader Zim, Danny Phantom, SpongeBob SquarePants, The Fairly OddParents, and The Adventures of Jimmy Neutron, Boy Genius. Nicktoons currently reaches almost 68 million homes via cable, digital cable and satellite. For more information or artwork, visit http://www.nickpress.com. Nicktoons and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
About Bandai America Incorporated
A leader in developing engaging, quality toys that capture children's imaginative spirit and provide endless "Fun For The Future," Bandai America Incorporated is the manufacturer and master toy licensee of some of the most popular brands in children's toys and interactive entertainment today. The Bandai America brand family includes Power Rangers®, Ben 10™ and Pac-Man and The Ghostly Adventures™, Locksies™, Tamagotchi Friends™, among other boys, girls, preschool and hobby product lines. Bandai America Incorporated is a subsidiary of NAMCO BANDAI Holdings (USA) Inc., an entity that resulted from the integration of Namco Ltd. and Bandai Co. Ltd. of Japan. Global interests encompass three strategic business units: Toys and Hobby, Amusement Facility and Contents. The company is headquartered in Cypress, California. Find out more about our expertise in connecting with kids in fun and fresh ways at www.Bandai.com.
CONTACT:
Karen Strickholm
505-988-4401
[...]
SOURCE Dentsu Entertainment USA, Inc.
--Ends--
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon and NickToons News!
Nickelodeon South East Asia And Nick Italy To Premiere Teenage Mutant Ninja Turtles Season Two From Monday 24th February 2014
It's Mutation Madness on Nickelodeon International!
Nickelodeon South East Asia and Nickelodeon Italy have announced the Booyakasha TMNT news that they will start to show brand new episodes from the second season of Nickelodeon's hit CG-animated "Teenage Mutant Ninja Turtles" TV series, continuing the shell-raising crime-fighting adventures of the four mutant Heroes in a Half-Shell turtle brothers — Leonardo, Raphael, Donatello and Michelangelo - in March 2014!
Nickelodeon South East Asia has announced in a Facebook post that Nick SEA will premiere new episodes of "Teenage Mutant Ninja Turtles" season two at 5:00pm on Nickelodeon Philippines (PH) and at 8:30pm on Nickelodeon Singapore & Nickelodeon Malaysia (SG/MY).
Plus, Nickelodeon Italy has announced in a post on their official Facebook profile page that Nick Italia will also start to show "Teenage Mutant Ninja Turtles" season two, locally titled "Tartarughe Ninja", from Monday 24th February 2014.
Additionally, Other Nickelodeon channels and networks around the world have also recently started to premiere season two of "Teenage Mutant Ninja Turtles":
Nickelodeon Latin America debuted TMNT season two, locally titled "Las Tortugas Ninja", on Saturday 8th February 2014, and is currently premiering brand-new episodes every Saturday at 1:30pm on Nickelodeon Mexico and Nick Argentina, 10:00am on Nickelodeon Colombia, and 10:30am on Nick Venezuela.
Nickelodeon France debuted "Teenage Mutant Ninja Turtles" season two, locally titled "Les Tortues Ninja", on Saturday 1st February 2014, and is currently airing all-new episodes every Saturday at 9:40am.
Plus, Nickelodeon Portugal debuted "Teenage Mutant Ninja Turtles" season two, locally titled "Tartarugas Ninja", on Wednesday 12th February 2014, and is currently broadcasting new episodes every Monday through Friday at 4:35pm (16:35).
Nickelodeon South East Asia and Nickelodeon Italy have announced the Booyakasha TMNT news that they will start to show brand new episodes from the second season of Nickelodeon's hit CG-animated "Teenage Mutant Ninja Turtles" TV series, continuing the shell-raising crime-fighting adventures of the four mutant Heroes in a Half-Shell turtle brothers — Leonardo, Raphael, Donatello and Michelangelo - in March 2014!
Nickelodeon South East Asia has announced in a Facebook post that Nick SEA will premiere new episodes of "Teenage Mutant Ninja Turtles" season two at 5:00pm on Nickelodeon Philippines (PH) and at 8:30pm on Nickelodeon Singapore & Nickelodeon Malaysia (SG/MY).
Plus, Nickelodeon Italy has announced in a post on their official Facebook profile page that Nick Italia will also start to show "Teenage Mutant Ninja Turtles" season two, locally titled "Tartarughe Ninja", from Monday 24th February 2014.
Additionally, Other Nickelodeon channels and networks around the world have also recently started to premiere season two of "Teenage Mutant Ninja Turtles":
Nickelodeon Latin America debuted TMNT season two, locally titled "Las Tortugas Ninja", on Saturday 8th February 2014, and is currently premiering brand-new episodes every Saturday at 1:30pm on Nickelodeon Mexico and Nick Argentina, 10:00am on Nickelodeon Colombia, and 10:30am on Nick Venezuela.
Nickelodeon France debuted "Teenage Mutant Ninja Turtles" season two, locally titled "Les Tortues Ninja", on Saturday 1st February 2014, and is currently airing all-new episodes every Saturday at 9:40am.
Plus, Nickelodeon Portugal debuted "Teenage Mutant Ninja Turtles" season two, locally titled "Tartarugas Ninja", on Wednesday 12th February 2014, and is currently broadcasting new episodes every Monday through Friday at 4:35pm (16:35).
Bandai Unlocks The Power Of All-New "Power Rangers Super Megaforce" Toy Line; To Launch "Morphin Madness" Tournament In March 2014
Super Mega action and adventure morphs onto television screens and retail shelves this February with the season premiere of Saban's "Power Rangers Super Megaforce", and the all-new Bandai toy line is the "key" to all of the fun! "Power Rangers Super Megaforce" just launched on Saturday 15th February 2014 on Nickelodeon USA, and Bandai is currently unveiling the full toy line for the season at the 2014 New York Toy Fair!
Bandai has announced the exciting "Power Rangers" news in the following press release, from PR Newswire, that the toy company is bringing the Power Rangers action from "show to shelf" with its new toy line which includes dozens of items from show-accurate role play toys to robust action figures to large-scale buildable robots, and much more. The collectible Legendary Ranger Keys ($7.99 SRP per three pack), which unlock the powers of ALL past Rangers, are central to the new Bandai toy line. A quick flip function morphs the figures into unique keys that can be inserted into multiple Super Megaforce toys to unlock special features and powers! With over 60 different Ranger Keys to collect, this innovative toy enhances kids' play with all new Power Rangers items in the role play and Zord Builder categories.
The Ranger Keys also offer digital action: using the Power Rangers Scanner app (available on both iOS and Android systems) on any smart phone or tablet, kids can 'Unlock the Power' by scanning any Ranger Key to morph themselves into that Power Ranger and tap, slash and battle villains on-screen.
In addition to the toy line, Bandai will be celebrating "Power Rangers Super Megaforce" with various interactive promotions. Coming this Spring, "Morphin Madness", a tournament where fans can vote for their ultimate Power Rangers dream team! Running from Monday 10th March to Monday 7th April 2014, fans can participate in this bracket-style voting system which will reward them with coupons for Super Megaforce toys and a chance to win a 24K gold plated Deluxe Legendary Morpher and Legendary Ranger Key set of the fan-selected final five Rangers. Players will be able to vote daily at www.morphinmadness.com.
And this Fall/Autumn, Bandai will launch the "Unlock the Power" sweepstakes where kids can use their Power Ranger keys to win prizes and unlock rewards. More information on each of these Super Mega promotions will be announced soon.
Original Bandai America Incorporated Press Release:
Bandai Unlocks The Power Of All-New Power Rangers Super Megaforce Toy Line
LOS ANGELES, Feb. 19, 2014 /PRNewswire/ -- Super Mega action and adventure morphs onto television screens and retail shelves this month with the season premiere of Saban's Power Rangers Super Megaforce, and the all-new Bandai toy line is the key to all of the fun! Power Rangers Super Megaforce just launched February 15th on Nickelodeon, and Bandai is currently unveiling the full toy line for the season at New York Toy Fair.
Bandai is bringing the Power Rangers action from "show to shelf" with its new toy line which includes dozens of items from show-accurate role play toys to robust action figures to large-scale buildable robots, and much more. The collectible Legendary Ranger Keys ($7.99 SRP per three pack), which unlock the powers of ALL past Rangers, are central to the new Bandai toy line. A quick flip function morphs the figures into unique keys that can be inserted into multiple Super Megaforce toys to unlock special features and powers! With over 60 different Ranger Keys to collect, this innovative toy enhances kids' play with all new Power Rangers items in the role play and Zord Builder categories.
The Ranger Keys also offer digital action: using the Power Rangers Scanner app (available on both iOS and Android systems) on any smart phone or tablet, kids can scan any Ranger Key, morph themselves into that Power Ranger and tap, slash and battle villains on-screen.
"Ranger Keys will allow kids to 'Unlock the Power' in 2014," said Brehan Maul, Vice President of Brand Management. "Whether pretending to be their favorite Ranger with our show-authentic line of role play toys, using their imagination to create epic Megazords with the Zord Builder collection, or even playing on their smart phone or tablet, the Ranger Keys offer physical, digital and promotional extensions that enhance the Super Megaforce play experience."
In addition to the toy line, Bandai will be celebrating Power Rangers Super Megaforce with various interactive promotions. Coming this spring, "Morphin Madness," a tournament where fans can vote for their ultimate Power Rangers dream team! Running March 10th – April 7th, fans can participate in this bracket-style voting system which will reward them with coupons for Super Megaforce toys and a chance to win a 24K gold plated Deluxe Legendary Morpher and Legendary Ranger Key set of the fan-selected final five Rangers. Players will be able to vote daily at www.morphinmadness.com.
And this fall, Bandai will launch the "Unlock the Power" sweepstakes where kids can use their Power Ranger keys to win prizes and unlock rewards. More information on each of these Super Mega promotions to follow.
For more information on the Power Rangers Super Megaforce all-new toy line from Bandai, visit http://toyfair.bandai.com/items/power-rangers.
Keep updated on all things Power Rangers on Twitter at @PowerRangerNews and @BandaiAmerica; and Facebook www.facebook.com/powerrangers.
About Bandai America Incorporated
A leader in developing engaging, quality toys that capture children's imaginative spirit and provide endless "Fun For The Future," Bandai America Incorporated is the manufacturer and master toy licensee of some of the most popular brands in children's toys and interactive entertainment today. The Bandai America brand family includes Power Rangers®, Ben 10™, Pac-Man and The Ghostly Adventures™, Locksies™, Tamagotchi Friends™, among other boys, girls, preschool and hobby product lines. Bandai America Incorporated is a subsidiary of NAMCO BANDAI Holdings (USA) Inc., an entity that resulted from the integration of Namco Ltd. and Bandai Co. Ltd. of Japan. Global interests encompass three strategic business units: Toys and Hobby, Amusement Facility and Contents. The company is headquartered in Cypress, California. Find out more about our expertise in connecting with kids in fun and fresh ways at www.Bandai.com.
About Saban's Power Rangers Super Megaforce
Saban Brands will launch the newest installment of the Power Rangers franchise, one of the top-rated and longest running boys live-action series on television, with Power Rangers Super Megaforce. The new series, which premieres on Nickelodeon February 15, 2014, will deliver super mega action, humor, excitement and entertainment, in addition to the core themes of friendship, teamwork, fitness and helping others. Power Rangers Super Megaforce will introduce all-new morphing abilities, allowing the Rangers to morph into any team of Power Rangers from the past. The Power Rangers franchise is helmed by Haim Saban, who created and produced the original Mighty Morphin Power Rangers series in 1993. SCG Power Rangers LLC, which licenses and merchandises the Power Rangers brand, is an affiliate of Saban Brands. For more information, visit www.powerrangers.com.
TM and © 2014 SCG Power Rangers LLC. All Rights Reserved. Used Under Authorization.
Bandai logo: ® and © 2014 Bandai. Nickelodeon: © 2014 Viacom. All Rights Reserved.
For more information, please visit our interactive Press Kit at http://toyfair.bandai.com/items/power-rangers/
SOURCE Bandai America Incorporated
RELATED LINKS
http://www.Bandai.com
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon and Power Rangers News!
Bandai has announced the exciting "Power Rangers" news in the following press release, from PR Newswire, that the toy company is bringing the Power Rangers action from "show to shelf" with its new toy line which includes dozens of items from show-accurate role play toys to robust action figures to large-scale buildable robots, and much more. The collectible Legendary Ranger Keys ($7.99 SRP per three pack), which unlock the powers of ALL past Rangers, are central to the new Bandai toy line. A quick flip function morphs the figures into unique keys that can be inserted into multiple Super Megaforce toys to unlock special features and powers! With over 60 different Ranger Keys to collect, this innovative toy enhances kids' play with all new Power Rangers items in the role play and Zord Builder categories.
The Ranger Keys also offer digital action: using the Power Rangers Scanner app (available on both iOS and Android systems) on any smart phone or tablet, kids can 'Unlock the Power' by scanning any Ranger Key to morph themselves into that Power Ranger and tap, slash and battle villains on-screen.
In addition to the toy line, Bandai will be celebrating "Power Rangers Super Megaforce" with various interactive promotions. Coming this Spring, "Morphin Madness", a tournament where fans can vote for their ultimate Power Rangers dream team! Running from Monday 10th March to Monday 7th April 2014, fans can participate in this bracket-style voting system which will reward them with coupons for Super Megaforce toys and a chance to win a 24K gold plated Deluxe Legendary Morpher and Legendary Ranger Key set of the fan-selected final five Rangers. Players will be able to vote daily at www.morphinmadness.com.
And this Fall/Autumn, Bandai will launch the "Unlock the Power" sweepstakes where kids can use their Power Ranger keys to win prizes and unlock rewards. More information on each of these Super Mega promotions will be announced soon.
Original Bandai America Incorporated Press Release:
Bandai Unlocks The Power Of All-New Power Rangers Super Megaforce Toy Line
LOS ANGELES, Feb. 19, 2014 /PRNewswire/ -- Super Mega action and adventure morphs onto television screens and retail shelves this month with the season premiere of Saban's Power Rangers Super Megaforce, and the all-new Bandai toy line is the key to all of the fun! Power Rangers Super Megaforce just launched February 15th on Nickelodeon, and Bandai is currently unveiling the full toy line for the season at New York Toy Fair.
Bandai is bringing the Power Rangers action from "show to shelf" with its new toy line which includes dozens of items from show-accurate role play toys to robust action figures to large-scale buildable robots, and much more. The collectible Legendary Ranger Keys ($7.99 SRP per three pack), which unlock the powers of ALL past Rangers, are central to the new Bandai toy line. A quick flip function morphs the figures into unique keys that can be inserted into multiple Super Megaforce toys to unlock special features and powers! With over 60 different Ranger Keys to collect, this innovative toy enhances kids' play with all new Power Rangers items in the role play and Zord Builder categories.
The Ranger Keys also offer digital action: using the Power Rangers Scanner app (available on both iOS and Android systems) on any smart phone or tablet, kids can scan any Ranger Key, morph themselves into that Power Ranger and tap, slash and battle villains on-screen.
"Ranger Keys will allow kids to 'Unlock the Power' in 2014," said Brehan Maul, Vice President of Brand Management. "Whether pretending to be their favorite Ranger with our show-authentic line of role play toys, using their imagination to create epic Megazords with the Zord Builder collection, or even playing on their smart phone or tablet, the Ranger Keys offer physical, digital and promotional extensions that enhance the Super Megaforce play experience."
In addition to the toy line, Bandai will be celebrating Power Rangers Super Megaforce with various interactive promotions. Coming this spring, "Morphin Madness," a tournament where fans can vote for their ultimate Power Rangers dream team! Running March 10th – April 7th, fans can participate in this bracket-style voting system which will reward them with coupons for Super Megaforce toys and a chance to win a 24K gold plated Deluxe Legendary Morpher and Legendary Ranger Key set of the fan-selected final five Rangers. Players will be able to vote daily at www.morphinmadness.com.
And this fall, Bandai will launch the "Unlock the Power" sweepstakes where kids can use their Power Ranger keys to win prizes and unlock rewards. More information on each of these Super Mega promotions to follow.
For more information on the Power Rangers Super Megaforce all-new toy line from Bandai, visit http://toyfair.bandai.com/items/power-rangers.
Keep updated on all things Power Rangers on Twitter at @PowerRangerNews and @BandaiAmerica; and Facebook www.facebook.com/powerrangers.
About Bandai America Incorporated
A leader in developing engaging, quality toys that capture children's imaginative spirit and provide endless "Fun For The Future," Bandai America Incorporated is the manufacturer and master toy licensee of some of the most popular brands in children's toys and interactive entertainment today. The Bandai America brand family includes Power Rangers®, Ben 10™, Pac-Man and The Ghostly Adventures™, Locksies™, Tamagotchi Friends™, among other boys, girls, preschool and hobby product lines. Bandai America Incorporated is a subsidiary of NAMCO BANDAI Holdings (USA) Inc., an entity that resulted from the integration of Namco Ltd. and Bandai Co. Ltd. of Japan. Global interests encompass three strategic business units: Toys and Hobby, Amusement Facility and Contents. The company is headquartered in Cypress, California. Find out more about our expertise in connecting with kids in fun and fresh ways at www.Bandai.com.
About Saban's Power Rangers Super Megaforce
Saban Brands will launch the newest installment of the Power Rangers franchise, one of the top-rated and longest running boys live-action series on television, with Power Rangers Super Megaforce. The new series, which premieres on Nickelodeon February 15, 2014, will deliver super mega action, humor, excitement and entertainment, in addition to the core themes of friendship, teamwork, fitness and helping others. Power Rangers Super Megaforce will introduce all-new morphing abilities, allowing the Rangers to morph into any team of Power Rangers from the past. The Power Rangers franchise is helmed by Haim Saban, who created and produced the original Mighty Morphin Power Rangers series in 1993. SCG Power Rangers LLC, which licenses and merchandises the Power Rangers brand, is an affiliate of Saban Brands. For more information, visit www.powerrangers.com.
TM and © 2014 SCG Power Rangers LLC. All Rights Reserved. Used Under Authorization.
Bandai logo: ® and © 2014 Bandai. Nickelodeon: © 2014 Viacom. All Rights Reserved.
For more information, please visit our interactive Press Kit at http://toyfair.bandai.com/items/power-rangers/
SOURCE Bandai America Incorporated
RELATED LINKS
http://www.Bandai.com
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon and Power Rangers News!