Powering Nickelodeon USA's performance was the network's new generation of live-action series ("The Thundermans"; "The Haunted Hathaways"; "Nicky, Ricky Dicky & Dawn"; and "Henry Danger"), which all locked up the top spots among kids 6-11; and "SpongeBob SquarePants", which was the week's top series with Kids 2-11.
The top shows for kids 6-11 on basic cable this week were all from Nickelodeon: At number one was "The Thundermans" (6.1/1.1MM), followed by "The Haunted Hathaways" (5.8/1.1MM), "Nicky, Ricky, Dicky & Dawn" (4.9/926,000) and "Henry Danger" (4.9/915,000).
Overall, among kids 2-11, the top series on TV was "SpongeBob SquarePants", averaging a 4.8/1.5MM with kids. "SpongeBob" was also the top kids' show among total viewers, averaging 3MM P2+.
Original Nickelodeon Press Release:
NICKELODEON'S HIT ANIMATION AND LIVE-ACTION FUELS WEEKLY WIN WITH KIDS 2-11 AND TOTAL VIEWERS
Nick Lands Top Four Live-Action Series This Week with K6-11s, with The Thundermans, The Haunted Hathaways, Nicky, Ricky, Dicky & Dawn and Henry Danger
SpongeBob SquarePants is Number-One Series with Kids 2-11
NEW YORK – Nov. 11, 2014 – Nickelodeon marks its fourth straight week at the top of basic cable in total day, winning this week (11/3/14-11/9/14) with Kids 2-11 (2.1/658K) and total viewers (1.3M).
Powering Nick's performance was the network’s new generation of live-action series (The Thundermans; The Haunted Hathaways; Nicky, Ricky Dicky & Dawn; and Henry Danger), which all locked up the top spots among kids 6-11; and SpongeBob SquarePants, which was the week’s top series with Kids 2-11.
The top shows for kids 6-11 on basic cable this week were all from Nickelodeon: At number one was The Thundermans (6.1/1.1MM), followed by The Haunted Hathaways (5.8/1.1MM), Nicky, Ricky, Dicky & Dawn (4.9/926,000) and Henry Danger (4.9/915,000).
Overall, among kids 2-11, the top series on TV was SpongeBob SquarePants, averaging a 4.8/1.5MM with kids. SpongeBob was also the top kids’ show among total viewers, averaging 3MM P2+.
Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).
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