Professional basketball players Stephen Curry and Rudy Gay are partnering with BOOMco. ™, an all-new line of blasters from Mattel. Skilled both on and off the court, Curry and Gay, each leading a team, will go head-to-head the night of Nickelodeon Kids’ Choice Sports Awards, in the BOOMco Blaster Challenge. Their precision and accuracy will be put to the test as they blast darts that actually stick to their targets! (Photo: Business Wire)
Skilled both on and off the court, Curry and Gay, each leading a team, will go head-to-head the night of 2014 Nickelodeon "Kids' Choice Sports Awards", in the BOOMco Blaster Challenge. Their precision and accuracy will be put to the test as they blast darts that actually stick to their targets!
Tune-in to the BOOMco Blaster Challenge on Thursday 17th July 2014, the night of the Nickelodeon "Kids' Choice Sports" Awards show, to find out which athlete will be named Ultimate Blaster Champion! Nickelodeon's "Kids' Choice Sports" Awards, hosted and executive produced by Michael Strahan, airs live from UCLA's Pauley Pavilion on Nick USA on Thursday 17th July 2014 at 8:00pm (ET/PT).
Mattel's BOOMco. is a associate sponsor of Nickelodeon's "Kids' Choice Sports 2014".
Recently, multi-Grammy Award-winning artist Pharrell Williams was added to the musical lineup for the "Kids' Choice Sports" Awards. Also appearing in the show will be award-winning country music sensation, Florida Georgia Line, performing a medley of their hit songs.
"Kids' Choice Sports 2014" will feature a powerhouse line-up of athletes and celebrities. The list of presenters include: Super Bowl XLVIII champion Marshawn Lynch (Seattle Seahawks), NBA MVP superstar Kevin Durant (Oklahoma City Thunder), Will Arnett and Megan Fox ("Teenage Mutant Ninja Turtles"), Stephen Curry (Golden State Warriors), Nick Cannon ("America's Got Talent"), Henrik Lundqvist (New York Rangers), Victor Cruz (New York Giants), Metta World Peace (New York Knicks), George Lopez ("Lopez Tonight"), pro skateboarder Tony Hawk, Olympic snowboarder Kelly Clark, Olympic gymnast McKayla Maroney, Dez Bryant (Dallas Cowboys) and Rico Rodriguez ("Modern Family").
Nick.com/sports is the official online destination for "Kids' Choice Sports", where kids can watch hilarious short-form sports videos featuring their favorite Nick shows, access photo galleries of athletic all-stars and play brand-new "Kids' Choice Sports" games. Also, on the day of the big event, kids can watch a live video stream straight from the Orange Carpet and see pictures of all the athletes in action, with photo coverage across all of Nickelodeon's digital platforms.
Original Mattel, Inc. Press Release:
BOOMco. Blaster Challenge: Stephen Curry and Rudy Gay Have a Blast with BOOMco. ™
July 15, 2014 09:00 AM Eastern Daylight Time
--(BUSINESS WIRE)--Professional basketball players Stephen Curry and Rudy Gay are partnering with BOOMco. ™, an all-new line of blasters from Mattel. Skilled both on and off the court, Curry and Gay, each leading a team, will go head-to-head the night of Nickelodeon Kids’ Choice Sports Awards, in the BOOMco Blaster Challenge. Their precision and accuracy will be put to the test as they blast darts that actually stick to their targets!
Tune-in to the BOOMco Blaster Challenge on July 17, the night of the Nickelodeon Kids’ Choice Sports Awards show, to find out which athlete will be named Ultimate Blaster Champion.
MAT-AP
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