Monday, July 16, 2012

Nickelodeon UK Staff Members Complete The Toy Trust's Three Peaks Challenge In Aid Of MEDICMALAWI

Nickelodeon UK's Press Office has Tweeted (posted) on their official Twitter profile page (@NickelodeonUKPR) that Nickelodeon UK's 'Three Peaks Challenge' team (including the Nickelodeon UK staff members Jess Brown, Jason Easy, Jeremy Poreca, Lucy Freeth, Louise Dowling, Katie Ball, and Mark Kingston) have completed the 'Toy Trust Three Peaks Challenge' which they undertook in an effort to raise money for MEDICMALAWI, which is a small charity which is run by a group of volunteers and professionals 100km north of the Malawi capital Lilongwe who run a children's hospital and an orphanage for 50 children as well as a village school on a tiny budget of less than £110,000 a year!
After an emotional, amazing and rainy journey! We completed the 3 Peaks Challenge! Thanks to every1 for the support we made it happen! - 4.27am Monday 16th July 2012.
As part of 'Toy Trust Three Peaks Challenge', Nickelodeon UK's 'Three Peaks Challenge' team climbed Snowdon, the highest mountain in Wales, then Scafell Pike, the highest mountain in England, and finally, Ben Nevis, the highest mountain in Scotland. Their aim was to complete the challenge in less than 24 hours (11 hours driving, 13 hours hill-climbing).

Nickelodeon Consumer Products have agreed to raise at £7000 in total to build, equip, staff and run a new-build orphanage for 40 very young and vulnerable children whose parents have died of either HIV or malaria. Money goes a long way in Malawi so not only will this directly help some of the poorest children in the world but it will also provide jobs for builders and other local crafts-people.

This is an great project that deserves a lot of support. Nickelodeon wants to raise as much money as possible for them. And it isn't too late to donate. Please donate as much as you can and remember every little helps and no donation is too small! You can donate to Nickelodeon's Toy Trust Three Peaks Challenge team by donating money on Nickelodeon UK's official fundraising page here on the official Virgin Money Giving website. You can also find out more about the MEDICMALAWI charity here on the official MEDICMALAWI website, www.medicmalawi.org.

All of MEDICMALAWI's fundraising is carried out by a small un-paid UK team so they can keep administration costs to a minimum and make sure that the money they raise goes directly to helping the people in Malawi.

NickALive! would like to say a big well done and congratulations to everyone who undertook the Toy Trust Three Peaks Challenge!

Nickelodeon UK Announces Information About Season Three Of Nickelodeon's Hit Mystery Series "House Of Anubis"; To Go Into Production Towards End Of July 2012

Nickelodeon UK have announced in a blog post on Nickelodeon UK's official Nickelodeon blog on Nick UK's official website, Nick.co.uk, that Nickelodeon Productions, Belgium's Studio100 and the UK's Lime Pictures will start production to make the third season of Nickelodeon's hit mystery series "House of Anubis" later his month (July 2012) in Liverpool, UK! Nickelodeon UK has also revealed a few details about the third series of "House of Anubis", including that the plot will be about the teens against the teachers as they race to defeat an ancient curse and prevent a great evil from reawakening forever, and that "House of Anubis Season Three" will also feature a brand new character called KT Rush (portrayed by actress Alexandra Shipp), who will be "an adventurous, sunny and tenacious American girl who becomes a vital part of the Sibuna gang and partners with Eddie to unlock the new Anubis House mystery":
House of Anubis: Exciting news

Month 16th July 2012

Production on season three of House of Anubis will commence this month in Liverpool in England.

In season three, it's the teens against the teachers as they race to defeat an ancient curse and prevent a great evil from reawakening forever.

This season will also introduce several new characters including a new series regular KT Rush (played by actress Alexandra Shipp), an adventurous, sunny and tenacious American girl who becomes a vital part of the Sibuna gang and partners with Eddie to unlock the new Anubis House mystery.

Tell us what you think about this great news [here on Nickelodeon UK's official House of Anubis blog]?.
Unfortunately, Nickelodeon Star and "House of Anubis" actress Nathalia Ramos, who plays the primary protagonist SIBUNA character 'Nina Martin' in the first two seasons of Nickelodeon's popular mystery series "House Of Anubis" has announced and confirmed that she won't be returning to be in the cast of season three of "House of Anubis" due to school related issues.

Roger Barclay, who plays "House of Anubis" villain Rufus Zeno/The Collector, has also confirmed that he also won't be returning to be in the cast of season three of "House of Anubis".

Also, Tweeted (posted) by Nickelodeon UK and Ireland on their official Twitter profile page (@NickelodeonUK):
Calling all Anubis fans - production on season three of House of Anubis will commence this month in Liverpool!
And:
Click here if you want to know more about House Of Anubis season three! http://www.nick.co.uk/blog/post.aspx.
Also, from the 'Nickelodeon Stars' section of the (geo-locked) official Nickelodeon USA website, Nick.com:
House Of Anubis Season 3 Is Shooting NOW!

We know you've been wondering about your favorite boarding school residents for months on end. But now the word is officially out. Season three of House of Anubis is on it's way!! Production for season three of HOA will kick off this month in Liverpool, England! Wahoo! So, get those mystery-solving brains of yours in check, 'cause there are tons of twists, turns and spooky surprises to come...

In season three, it's the teens against the teachers as they race to defeat an ancient curse and prevent a great evil from reawakening forever! Excited? We know, right?! Well, if there is one thing you can always count on with House of Anubis, it's MYSTERY! And this new season definitely won't disappoint. So keep your eyes, ears and ancient spirit senses in tune, because there's a whole new bundle of mystical adventures headed your way...fast!
Also, from Fanlala:
'House of Anubis' Returning for Season 3!

Earlier this year, ‘House of Anubis’ fans were left with some closure, but for the most part, the second season ended on quite the cliffhanger!

Now that Victor has found the final Tear of Gold, the fate of the world seems to be in the hands of evil, but all of that could turn with season 3 of ‘House of Anubis!’ That’s right mystery fans, Nickelodeon has just announced the return of the hit show. What did Nick have to say about the upcoming season? “In season three, it’s the teens against the teachers as they race to defeat an ancient curse and prevent a great evil from reawakening forever!”

More exciting news, Nickelodeon has announced that actress Alexandra Shipp will be joining the Sibuna group. You might recognize Alexandra from a guest spot she had on ‘Victorious.’ The young star also had a role in ‘Alvin and the Chipmunks: The Squeakquel’ as Valentina.

We're super huge fans of ‘House of Anubis,’ and we think that Alexandra is going to be a welcome addition to the show. Can’t wait for season three!

Photo: Nickelodeon

US Brokerage Firm PFGBest's New Zealand "SpongeBob SquarePants" Coins Won't Cost The NZ Mint

From the New Zealand Herald:
SpongeBob coins won't cost NZ Mint

[
"In SpongeBob We Trust" - Photograph of a SpongeBob SquarePants coin by the New Zealand Mint - Source: TVNZ]
The collapse of a US brokerage PFGBest won't mean any financial loss for local company NZ Mint - which made Spongebob Squarepants gold coins for it.

The collapse of a US brokerage PFGBest won't mean any financial loss for local company NZ Mint - which made Spongebob Squarepants gold coins for it. Photo / Supplied
The collapse of Iowa-based brokerage PFGBest won't leave NZ Mint out of pocket after the local precious metal minter was paid in full for its novelty SpongeBob Squarepants coins.

Last year, NZ Mint was commissioned by PFGBest's PFG Precious Metals unit to manufacture and produce a limited edition range of coins based on the eccentric underwater characters in the Nickelodeon cartoon.

This week, PFGBest collapsed after its regulated Peregrine Financial Group unit and owner allegedly defrauded customers and lied to regulators to hide a shortfall of more than US$200 million.

PFGBest was responsible for the sale and distribution of the tender, with a set of four coins selling for US$259 on the spongebobcoins.com website. NZ Mint has distanced itself from the coin range, and is no longer promoting it.

"All monies due for the manufacture and production of the product was paid in full and NZ Mint will sustain no loss through the unfortunate liquidation of PFGBest," vice president of US operations Chris Kirkness said in an emailed statement.

That leaves NZ Mint in a better position than Peregrine's clients who may face a shortfall, according to media reports in the US. Peregrine has filed for liquidation with between US$500 million and US$1 billion of assets, and between US$100 million and US$500 million of liabilities. .

The US National Futures Association jumped on PFGBest on Monday and froze the broker's accounts after the industry body received information chairman Russell Wasendorf Snr may have falsified bank records.

Since then, the regulator has launched a suit against the broker, [read in full here on nzherald.co.nz].

PFGBest's collapse comes after broker MF Global's demise, with some US$1.6 billion of client money still unaccounted for.

Butch Hartman, The Creator Of The Hit Animated Original Nickelodeon Shows "The Fairly OddParents", "Danny Phantom" And "T.U.F.F. Puppy", To Create Original Interactive Content For Ruckus Media Group's Digital Storybook Platform

Below is a Ruckus Media Group press release via Business Wire:
Butch Hartman, Creator of the Hit TV Show the Fairly OddParents, to Create Original Interactive Content for Ruckus Media Group’s Digital Storybook Platform

"The Green Weenie: Pooch Patrol" the first of the Hartman Originals for Ruckus, to be followed by “Tickle Monsters”

WILTON, Conn.--(BUSINESS WIRE)-- Ruckus Media Group, an independent family entertainment company, announced that Butch Hartman, creator of three hit animated Nickelodeon shows -- The Fairly OddParents, Danny Phantom, and the current #2 animated program on television with kids 2-11, T.U.F.F. Puppy -- will be launching two new digital-first intellectual properties to be released as interactive mobile storybooks for children with Ruckus Media Group and its Ruckus Reader platform. Ruckus has secured exclusive worldwide rights in all languages for all mobile devices to two new original animated properties. “The Green Weenie: Pooch Patrol,” the playable adventures of a courageous adventure-seeking weenie dog and his canine companions, will be released as interactive storybooks – iReaders -- for Apple’s iOS and other mobile devices later this year. “Tickle Monsters,” a tale of two brothers and the many fantastically ticklish creatures that live under their bed, will follow.
“Chuck & Friends: Friends for the Long Haul”
“I’m all about entertainment and giving kids characters they’ll enjoy in all storytelling mediums,” says Butch Hartman. “The Ruckus direct-to-mobile projects allow me to try something different by reaching kids and families directly everyday and everywhere on mobile devices.”

“Butch Hartman is a proven hit-maker in the animation world and there’s no question his sensibility is perfect for a new category of Ruckus Reader stories. We’re so excited to give kids the opportunity to play with these new characters via games that complement the storylines. Partnering with Butch on these properties and bringing his creations to life with interactivity on the Ruckus Reader presents a unique opportunity,” says Jason Root, Chief Content Officer, Ruckus Media Group, “and we see this original content playing across many different platforms.”

The Hartman deal, brokered by The Gotham Group, Inc., a multi-faceted management and production company representing some of the most creative minds in Hollywood, introduces to the Ruckus program game-based storytelling, where the game is the inspiration for the story. “The Green Weenie” will be available on iOS devices and Nook in 2012.

About Ruckus Media Group:

Ruckus Media Group creates interactive applications for mobile devices designed to entertain and educate children ages 3-8. Launched in September 2010, the company's centerpiece is the Ruckus Reader (released April 2012 and as seen on the Today show), a breakthrough learning program for the iPad, showcasing digital storybooks that delight children with interactive content from the most popular names in entertainment (Hasbro, Crayola, SeaWorld, The Wiggles, Cyberchase, Dino Dan, Veggie Tales). Parents are provided with an innovative reading assessment tool and personalized feedback on their child's reading experience.

Previously released award winning digital storybooks include the #1 iTunes best-selling and Mom’s Choice Gold Award winner “My Little Pony: Twilight Sparkle, Teacher for a Day,” based on the ever-popular Hasbro toy characters; Parents' Choice and Mom’s Choice Award winners “Spot the Dot” by pop-up legend David A. Carter, and “Chuck & Friends: Friends for the Long Haul;” About.com Readers’ Choice Award winner and Best App Award finalist “A Present for Milo,” written and illustrated by Mike Austin; “The Velveteen Rabbit: Told by Meryl Streep” and other read-play-and-record-along classic animated storybook apps.

For a full listing of titles and additional information, see our website http://www.ruckusreader.com and the Ruckus Media Group iTunes page and follow Ruckus on Facebook and Twitter.

About Butch Hartman:

A household name in animation and entertainment, specifically children's television, Butch Hartman began his career as an assistant animator on An American Tail, directed cartoons and created his own shorts for What a Cartoon!, and also wrote and directed episodes of Dexter's Laboratory, Cow & Chicken and Johnny Bravo. In 1998, Hartman joined Nickelodeon to create and produce several cartoon shorts for the Oh Yeah! Cartoons series, including the Emmy Award-winning The Fairly Odd Parents. Hartman also created Nickelodeon's Danny Phantom and T.U.F.F. Puppy and is the only creator in Nickelodeon’s history who has had three hit animated shows on the network. For more information, follow him on Twitter.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50339188&lang=en

Contacts

Ruckus Media Group
Deborah Sloan, 978-684-5005 (o); 978-884-4758 (c)
deborah@ruckusmediagroup.com.
Also, from Kidscreen:
Butch Hartman and Ruckus partner on new digital kids content

In a new deal brokered by The Gotham Group, mobile entertainment company Ruckus Media Group has tapped the talents of Butch Hartman, the creator behind hit Nickelodeon series The Fairly OddParents, Danny Phantom and T.U.F.F. Puppy, to launch two original digital-first animated kids properties.

Interactive storybooks (iReaders) for The Green Weenie: Pooch Patrol and Tickle Monsters will be released and Ruckus has secured exclusive worldwide rights in all languages for all mobile devices.

The Green Weenie: Pooch Patrol, set to launch on iOS, NOOK and other mobile devices later this year, follows an adventure-seeking wiener dog and his canine companions. Tickle Monsters, which tells the story of two brothers and the ticklish creatures living under their bed, will follow.

Both iReaders will feature game-based storytelling.

Tags: Butch Hartman, iReaders, mobile, Ruckus Media Group, The Green Weenie: Pooch Patrol, Tickle Monsters

Ofcom Refers Sky And Viacom UK Dispute Back To The UK's Authority For Television On Demand (ATVOD)

From DigitalTVEurope.net:
Ofcom refers Sky and Viacom dispute back to VOD regulator

The UK's Authority for Television on Demand (ATVOD) must decide whether content owners or service providers offering on-demand services have 'general control' over the selection and organisation of the programmes that comprise the service.

An appeal by BSkyB against an ATVOD determination that it was providing an on-demand service which included content from three Viacom companies (MTV, Nickelodeon and Comedy Central), has resulted in Ofcom referring the matter back to ATVOD for reconsideration.

According to statutory criteria, regulatory responsibility for such a service lies with the entity, which has 'editorial responsibility' for the service, which is defined as the exercise of "general control" over the selection and organisation of the programmes comprising the relevant video on demand service. Both BSkyB and the Viacom companies claimed that editorial responsibility lay with the other party. ATVOD said its decision had been taken on the basis of contractual evidence provided by the parties.

ATVOD CEO Pete Johnson said, “Where two parties are involved in making video on demand content available to the public, the question of which party has ‘general control’ over the selection and organisation of the programmes that comprise the service can be finely balanced, especially where this is a dispute between the parties involved. We will now reconsider the issue of the Viacom content on the Sky Anytime platform, taking into account the appeal decision.”

Tags: ATVOD, News, Ofcom, UK
Also, from Rapid tv news:
ATVOD to adjudicate on BSkyB Viacom VOD appeal

UK broadcasting regulator Ofcom has sent back to the Authority for Television On Demand (ATVOD) an appeal by BSkyB against its initial ruling that the pay-TV operator was providing an on demand programme service which included content from three Viacom companies.

The independent co-regulator for the editorial content of UK video on demand services will now judge as to whether the inclusion of MTV, Nickelodeon and Comedy Central among the Viacom channels available on the Sky Anytime service satisfies a number of statutory criteria, as set out in section 368A of the Communications Act 2003.

That is to say, with whom rested regulatory responsibility for the content. Both BSkyB and the Viacom companies claimed that editorial responsibility lay with the other party. Regulation defines editorial responsibility as the exercise of “general control” over the selection and organisation of the programmes comprising the relevant video on demand service.

Ofcom’s decision made it clear as that it was appropriate for ATVOD to re-consider the application of the Act to the Service. The regulator noted that ATVOD’s reconsideration should follow the approach set out in Ofcom’s Decision on the BBC Worldwide appeal in May 2012, a decision made some months after the original ATVOD Determination regarding Viacom content on Sky Anytime.

Commenting on the decision, ATVOD Chief Executive Pete Johnson said: “Where two parties are involved in making video on demand content available to the public, the question of which party has ‘general control’ over the selection and organisation of the programmes that comprise the service can be finely balanced, especially where this is a dispute between the parties involved. We will now reconsider the issue of the Viacom content on the Sky Anytime platform, taking into account the appeal decision.”

Tags: united kingdombroadcastingregulatorofcomauthority for television on demandatvodbskybpay-tvon demandviacomon demandmtvnickelodeoncomedycommunications actregulationregulatoryeditorialresponsibilitybbc worldwidesky anytime
Also, from Register:
Sky's TV-on-demand registers with regulator just hours before opening

Took that long to work out who the regulator was

Sky today launched its Now TV vid-on-demand service, but only managed to notify the right regulator hours before the off as it's getting harder to remember who controls what.

Video-on-demand services in the UK are regulated by ATVOD (the Authority for Television On Demand), and on-demand services are required to notify the regulator before launch. Yesterday morning Sky still hadn't yet coughed up the £10,000 membership fee for TV Now, and there were concerns at ATVOD that it might decide not to bother given the way Ofcom has been awarding responsibility lately. However we gather that Sky finally decided to cough up the fee and register with just hours to go before opening day at TV Now.

Last week Ofcom, which outranks ATVOD in the regulator hierarchy, told ATVOD to take another look at who has editorial responsibility for Viacom channels syndicated by Sky on its existing IPTV service Anytime+.

ATVOD had decided, on checking out the contracts between Sky and Viacom, that Sky was editorially responsible for Anytime+ content and thus subject to ATVOD regulation. But Sky appealed to Ofcom, and on Friday last week Ofcom asked ATVOD to take another look (pdf, dry and hard to read). Ofcom went out of its way to avoid criticising ATVOD, but claimed the situation had changed in the light of new precedent set by Ofcom in the case of BBC Worldwide and Mediaset in April (pdf, dryer and even harder to read).

Sky Anytime+ provides access to programmes made by Viacom, including those broadcast on Nickelodeon, MTV and Comedy Central. Viacom supplies the programmes to Sky, so Sky says it's not editorially responsible, but Viacom contends that the programmes are dropped into the Sky Anytime+ interface and Sky could decide not to do that, so responsibility lies with Sky.

ATVOD looked at the contractual agreement between the two companies, and noted they disagree factually on the process by which programmes are selected. In January ATVOD announced that Sky who would have to shoulder the burden of policing the content. Sky went running to Ofcom who has now kicked the ball back to ATVOD.

Ofcom, the government quango, can always override ATVOD. Ofcom is ultimately responsible for policing broadcast all UK media, ensuing that standards of decency and fairness are adhered to and levying fines when they're not, but only covers broadcast-like services.

ATVOD is a private company, and was tasked by Ofcom with regulating on-demand content. So ATVOD ensures that children are protected, advertising is marked as such and programmes don't promote violence, drug taking and the like. IPTV providers operating in the UK are required to join ATVOD, and pay a sliding-scale membership rate starting at just under a hundred quid and rising to £10,000 based on the provider's revenue and commercial nature.

Deciding which media falls under ATVOD's remit isn't always obvious. On the Freeview platform, for example, Sports Tonight (channel 112) does not come under ATVOD as it has scheduled programmes despite being delivered over IP, but The Space (117) does come under ATVOD as it's an on-demand service providing Shakespeare in Urdu and similarly-gripping content (actually the John Peel stuff is worth watching, but some Shakespeare in English would be good).

But even when a service is clearly on-demand, such as Sky Anytime+ or the about-to-be-launched Now TV, ATVOD still has to identify who is editorially responsible for the content. It's notable that several content providers including ITV Archive and the Viacom channels are registered with ATVOD for their own services, but listing Sky's Anytime+ as a supported platform, so could well end up being responsible for the programmes they provide.

Now TV isn't listed anywhere in the ATVOD system, but ATVOD has confirmed to us that it received notification from Now TV yesterday: just in the nick of time.

Television is fundamentally changing: Sky's launch of Now TV isn't an addition to its satellite service, in the long term it’s a replacement for it. The very concept of broadcast TV could disappear within a handful of decades, and Sky is making ready for that, so the way in which we decide to regulate the replacement is extremely important. ®
Also, from PaidContent:
VOD liability in flux as UK regulators disagree

Distributors are passing the buck and regulators are openly contradicting each other. UK VOD services may take heart as another regulator decision is overturned. But the rulings and counter-rulings leave liability for internet video in flux.

UK online publishers will take further hope that the VOD regulatory regime against which they have campaigned will be dismantled, after another of its decisions was overturned by its own overseer.

The Authority for Television On Demand (ATVOD) had earlier ruled that, by allowing its satellite TV subscribers to watch MTV, Nickelodeon and Comedy Central shows on-demand via its Sky Anytime internet TV service, BSkyB should be held editorially responsible for those shows.

But Ofcom on Tuesday highlighted a counter-ruling in which it said it is quashing that decision. It is instructing ATVOD to reconsider the case because, since the original ruling, Ofcom has given new guidance on how ATVOD should interpret matters.

ATVOD was established in 2010 because the UK consented to implement the European Commission’s 2007 Audio-Visual Media Services directive - legislation which compels “TV-like” services (including online) to protect minors from harmful content, to comply with sponsorship requirements and not to incite hatred. Ofcom, which adopted the directive, handed implementation to ATVOD under its oversight.

But ATVOD’s implementation has riled online publishers. Many, like newspaper website publishers, object to being classified for ATVOD’s regulation in the first place, protesting that they are not primarily video suppliers. Those companies which are regulated by ATVOD must pay it membership fees running to thousands of pounds per year to finance the group. Some smaller publishers protested the fees made sustainability impossible.

ATVOD has agreed to reduce fees by 3.58 pecent and not to classify newspaper websites as video operators, following appeals against its decisions brought by News International and others.

But, this May, Ofcom launched an inquiry to learn whether the body it appointed is “an appropriate regulatory authority” at all. That means Ofcom may loosen what some see as the conservative approach which ATVOD has taken to internet video.

Ofcom overturned ATVOD’s BSkyB decision in July. BSkyB successfully appealed to Ofcom that its content suppliers MTV, Nickelodeon and Comedy Central determine which shows get carried on Sky Anytime; it merely curates their on-screen appearance.

Those suppliers had, in fact, protested the opposite. Ofcom’s decision, at least in this case, would appear to make producers, not distributors of online video editorially responsible for it.

Nickelodeon Consumer Products Unveils "Teenage Mutant Ninja Turtles" Merchandise Line

From Toy News:
Video: The Teenage Mutant Ninja Turtles trailer

Animated TV show previewed; range of licensed toys on the way.

The Teenage Mutant Ninja Turtles are back – and you can view them in action in the Nickelodeon TV show trailer below.

The master Turtles toy line is being produced by Playmates, with Giochi Preziosi and its subsidiary Flair responsible for the toys in the UK and Europe.

The TV show airs on Nickelodeon this October.

In addition to Flair, Worlds Apart will be developing a bedroom and outdoor play range, while Sambro will be launching wheeled goods, games and licensed arts and crafts products.

Watch the trailer here:



Tags: nickelodeon, teenage mutant ninja turtles

Pixel DNA Unveils Four Of Nickelodeon's Brand New "Teenage Mutant Ninja Turtles" Teaser Idents

To celebrate Nickelodeon premiering Nickelodeon's brand new CGI-animated "Teenage Mutant Ninja Turtles" television series worldwide from Autumn/Fall 2012 (see below for premiere dates), the Sheffield, UK-based creative studio 'Pixel DNA' has unveiled a brand new high definition (HD) high quality (HQ) online streaming Nickelodeon video which features four of Nickelodeon's brand new "Teenage Mutant Ninja Turtles" idents that they have created as Nickelodeon teasers to promote the brand new series of "Teenage Mutant Ninja Turtles" on Nickelodeon!

Nickelodeon's brand new "Teenage Mutant Ninja Turtles" Station ID's are set in a dark city environment, with each one of Nickelodeon's "Teenage Mutant Ninja Turtles" idents featuring one of the four heroes in a half-shell wearing their famous coloured bandana's peering out from their hiding places at the television viewer.

TMNT ID's from Pixel DNA on Vimeo.

A set of idents created as teasers to promote the brand new series of 'Teenage Mutant Ninja Turtles' on Nickelodeon. The idents set in dark city environments, represents each of the turtle characters and only focuses on showing their eyes and coloured bandana's.


In the first of Nickelodeon's brand new "Teenage Mutant Ninja Turtles" Nickelodeon teaser channel idents, 'Raphael' (also known as 'Raph') peers out through a bit of freshly shredded wallpaper that features the Nickelodeon logo on it.

In Nickelodeon's second brand new "TMNT" channel ident, 'Michelangelo' (also known as 'Mike' or 'Mikey') stares through a red and green neon 'Pizza' shop sign, which then transforms into a neon Nickelodeon logo shop sign.

The third of Nickelodeon's brand new "Teenage Mutant Ninja Turtles" idents features 'Donatello' (also known as 'Don' or 'Donnie') peering up under a New York City manhole cover, who then disappears after a car travels on top of the manhole to be replaced by a Nickelodeon logo resting on top of the manhole cover.

The fourth brand new Nickelodeon "Teenage Mutant Ninja Turtles" ident features 'Leonardo' (also known as 'Leo') staring through the carriage windows of a fast moving overground railway passenger train (railroad passenger train). As the end (last) carriage of the train appears onto the screen and travels by to exit the other side of the screen, a Nickelodeon logo appears, laying on top of the railway wall.

Pixel DNA's 'Nickelodeon TMNT ID's' video also features a special 'Pixel DNA' ident, which features a modified version of Nickelodeon's 'Raphael' "Teenage Mutant Ninja Turtles" channel ID, except instead of a Nickelodeon logo, the wallpaper features a 'Pixel DNA' logo.

It is currently unknown whether Pixel DNA's brand new Nickelodeon "Teenage Mutant Ninja Turtles" idents are for just for Nickelodeon UK and Ireland, or if Nickelodeon's brand new 'TMNT' idents will also be shown on Nickelodeon's worldwide channels (Nickelodeon Worldwide).

Nickelodeon has announced plans to premiere "Teenage Mutant Ninja Turtles" on Nickelodeon USA on Saturday 29th September 2012 and on Nickelodeon UK and Ireland and Nickelodeon HD UK in October 2012.