Nickelodeon UK Job Opportunity - PR Manager

The official Nickelodeon UK and Ireland Job Vacancies website, Nickelodeon Jobs, has announced that Nickelodeon UK and Ireland are currently looking for a new PR Manager:

Nickelodeon UK Job Details
Nickelodeon UK PR Manager

Ref Nick000118
Location London
Office Rathbone Place
Company Nickelodeon
Contracted Hours 35
Department Press
Closing Date for Applications 10 February 2012

Nickelodeon Job Summary

The PR Manager is responsible for leading the strategy and implementation of communications campaigns across the Nick Jr. channel and website, and Nickelodeon’s portfolio of consumer products in the UK.

Reporting to the Communications Director, the main focus of the role is to devise and execute integrated PR campaigns that support the strategic objectives of the channels, aiming to generate high-impact, targeted news and features that significantly raise the profile of the network in a variety of UK media – consumer and trade.

The PR Manager will be responsible for managing PR agencies on designated projects and will oversee the PR intern on a day to day basis. This position will also work with the Communications Director to support corporate, trade and internal communications initiatives as required.

Working closely with the consumer products team to develop and execute the trade and consumer publicity for Nickelodeon’s consumer product portfolio, including executive profiles, gift guide placement and halo products publicity campaigns.

Nickelodeon Department

The marketing and communications department manages the public awareness and reputation of the Nickelodeon network through a wide variety of media and channels (such as newspapers, magazines, TV, websites, blogs and any other ways we can think of!). Our aim is to educate our audiences (both consumer and commercial) about Nickelodeon UK, our programmes and the great work we do both off and on air.
Our work is hugely varied; often we’re dealing directly with journalists to set up (or respond to) a news story generated through a show or event. We’re always planning new campaigns and initiatives to engage with our audiences via our target media. The types of activity can be anything from competitions to screening events and ‘orange carpet’ launches. We’re always on the hunt for new ideas!

The company has a unique ethos of 'putting kids first’ in everything that it does; and it's the PR and Marketing department's job to ensure that that this message is constant in all of the campaigns, merchandising and general information that Nickelodeon creates and puts out. After all, if we're going to connect with our viewers we've got to tell them what we're about in a language they understand.

Key Responsibilities

To lead the strategy and implementation of innovative PR campaigns across the Nick Jr. channels and websites and consumer products in the UK.

To execute PR campaigns with a view to maximising positive exposure for the channels and the network.

To brief and manage external agencies on designated projects

To liaise with all relevant teams internally to ensure clarity and transparency of press information.

To look for and develop opportunities to reinforce the positioning of the Nick Jr. brand through strategic partnerships

To support the Communications Director in devising PR strategies for the network in line with the overall business objectives and on crisis communications

To support Nickelodeon’s wider trade and corporate strategy as required.

Contributing to the annual and quarterly PR plans for the network

Liasing with journalists to sell-in news and feature stories.

Writing and distributing press releases, statements and Q&A’s as appropriate.

Managing events and press attendance, including travel and hosting responsibilities on press trips.

Preparing briefing documents for PR agency, providing them with the materials they need and monitoring their output and results.

Managing coverage review / analysis.

Providing information for trade and internal communications, as required

Collating reports for management/International as required.

Responsibility for the Nick Jr. and consumer products press budget

Role-Specific Skills/Attributes

Minimum 5 years' PR experience.

Proven ability to deliver high-impact intergrated PR campaigns

Strong writing skills

Solid understanding of UK media landscape

Established journalist contacts across a broad range of media

Clear understanding of target audiences

The ability to mange multiple projects and work under pressure

Experience of TV/Kids/Youth sector is preferable

An enthusiastic, can-do attitude

If you're interested in working at Nickelodeon UK and becoming Nickelodeon UK's next PR Manager, you can apply here on the official Nickelodeon Jobs website.