Howard Litton upped to Nickelodeon UK boss

From C21 Media:

Litton upped to Nick UK boss

In the UK, Nickelodeon has promoted Howard Litton to run the kids channel, taking over from David Lynn, who was recently appointed executive VP and MD of MTV Networks UK.

Litton, who is currently senior VP, general manager and director of channels at Nickelodeon UK, will be responsible for all of Nickelodeon UK's operations. This includes five TV channels, three websites and a mobile channel that covers the Nickelodeon, NickToons and Nick Jr brands.

In his new role as MD, Litton will report to the Nickelodeon UK board, which comprises the broadcaster's joint-venture partners BSkyB and MTV Networks.

A spokeswoman at Nickelodeon declined to comment on whether Litton's number two - VP and programming director Debbie McDonald - would be elevated to his former role. "Howard will remain closely involved with the creative side of the business with Debbie and Peter Drake (VP and creative director)," she said.

Lynn added: "Howard is absolutely the best man for the job. He has extraordinary passion for the kid’s TV industry and his wealth of experience will prove vital in leading the UK’s number one kids television network."

Litton joined Nickelodeon in 1995 and during his tenure has helped steer the network from a single channel to become the multiple award-winning number one commercial kids’ TV network in the UK.

Jules Grant
29 Mar 2007
© C21 Media 2007