Rockpool will look to uncover licensing opportunities for the show and build up the property's licensing programme in key categories such as apparel, bedding, homewares, stationery and greetings & gifting verticals. The agency aims to capitalise on the recent success the IP has had with current partners such as Jakks Pacific and Egmont.
Proving a consistent ratings winner on Nick Jr. channels globally since first broadcast last summer, Jam has confirmed the show is set to launch on Channel 5's Milkshake! programming strand in the U.K. during the fourth quarter of 2019. Jakks Pacific is already on board as master toy partner, with product set to hit the shelves in autumn/winter 2019. Master publishers Egmont (worldwide excluding North America) and Candlewick Press (North America) have titles in development to launch spring 2020.
The preschool show follows the adventures of a little bobble hat-wearing bird named Becca and her friends in Wagtail Woods. Their exploits encourage children to think big, be adventurous and never give up.
Vickie O’Malley, Managing Director (MD) of Rockpool, said: “I fell in love with Becca and her quirky group of friends as soon as I saw them. With great series awareness already, I’m delighted to be working in the brand in this next phase of its development and am looking forward to securing new licensing partners who can share in Becca’s quest to have the ‘best day ever’.”
“Vickie’s fantastic credentials and enthusiasm for the show meant that Rockpool was an easy choice to appoint as representative for Becca in the UK,” added John Reynolds, Chief Commercial Officer (CCO) at Jam Media. “It’s an exciting time for the show, and I am sure we can achieve great things together.”
In Wagtail Woods a little bird called Becca and her bunch of friends are always ready for action! Becca has a innate curiosity and a wonderful way of looking at things. She sees adventure in every situation and as a result often bites off more than she can chew, landing herself and the bunch - Russell, Sylvia and Pedro - in some sticky situations. Thinking on her feet, Becca will urge a generation of kids never to give up, aim high and have big ideas, because once they do every day will be an adventure!
From her quirky dress sense to her hobbies, Becca is a bird like no other and chirps to her own tune. Her can-do attitude allows her big ideas to take flight on the most fantastical adventures with her three best friends. Becca’s infectious enthusiasm encourages her besties, aka The Wild Bunch, to seek out adventure in Wagtail Woods and boldly go where no bird, worm, squirrel and fox have gone before. The Wild Bunch haven’t been everywhere, but it’s on Becca’s list! With unique ideas, heart and positive thinking, the gang always manage to overcome any challenge they encounter in Wagtail Woods.
Becca's Bunch (52 x 11') is produced by Dublin-based creative production, distribution and licensing company JAM Media. Nickelodeon acquired the exclusive broadcast rights to the series in the US and Pay TV rights for the rest of the world in October 2016. Becca's Bunch made its debut on Nick Jr. UK & Ireland on Monday 2nd July 2018, and will roll out the series onto Nickelodeon and Nick Jr. channels around the world in the coming months. The show has also been picked up by ABC KIDS in Australia, France Télévisions in France and CBC in Canada.
Follow Becca’s Bunch on Facebook, Instagram and YouTube.
JAM Media, with operations in both Ireland and the United Kingdom, is one of the leading creators and producers of multi-award winning animated and live action content for the children’s and pre-school audience. The company pride themselves on delivering high quality, innovative, story-driven brands across multiple platforms based around engaging characters with humour at its heart. Shows include Becca's Bunch, PICME, Roy, The Slimefoots, Jessy and Nessy and Zig & Zag. The company was founded in 2002 by animator friends John Rice, Alan Shannon and Mark Cumberton. Visit http://www.jammedia.com to find out more about the company.
Rockpool Licensing was established in 2014 by Vickie O’Malley, former MD of CPLG UK. Clients include the Jim Henson Company and its iconic brands including Labyrinth and Fraggle Rock, Tough Mudder, the hit TV show Super Wings, and Brambly Hedge, the classic British literary property.
More Nick: JAM Media Taps JAKKS Pacific as Master Toy Partner for 'Becca’s Bunch'!
Sources: Toy World Magazine, License Global, TV KIDS, Preschool News, Elite Collectors Network, Licensing Source.
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