‘Tainá and the Amazon’s Guardians’ Is a Big Hit for Nickelodeon Brazil

The new Brazilian animated series Tainá and the Amazon’s Guardians has been getting impressive audience numbers since it began airing on Nickelodeon in Brazil! The series, locally titled Tainá e os Guardiões da Amazônia in Brazil, is a co-production between Sincrocine, Hype Animation and Nick, and premiered on Nickelodeon Brazil (Brasil) on Saturday 5th January 2019, following a sneak-peek in December 2018. Following its launch, the show was the most- watched series in all pay channels for children 4-11. The producers are planning to distribute the 52 x 11” series in various territories internationally in 2019.

According to the show’s producers, while the it deals with customs and local culture of Brazil and the Amazon region, it also has a wide-reaching global appeal. The preschool series is CG-animated and all the animation is produced in Brazil. “Our biggest challenge was creating the rich and vast Amazon forest in stylized CG animation without making it all look messy or over-complicated,” Hype Animation’s Dion Huijsmans told Animation Magazine.

The series is the animated TV spinoff of the hit trilogy of Brazilian features and follows the adventures of a young girl named Tainá, who, together with her friends, protects the Amazon rainforest and its fauna and flora. Producers are Pedro Rovai and Virginia Limberger, director is André Forni and art director is Roberta Kruger.

As Huijsmans notes, “Not only does the series address issues like ecological awareness, it also embraces day to day children’s issues such as self-esteem, healthy eating and overcoming fears.”

According to Huijsmans, the Brazilian animation scene is busier and healthier than ever before. “In recent year, we saw a growing expansion of animation production in the country. Five years ago, there were only seven series in production here, but this year, it seems that are already 32 in production. This is the result of government incentives, funds and pay-TV regulations which all helped increase animation production in the country.”

Following its launch on Nickelodeon, the series is also set to launch on the network's top-rated preschool channel Nick Jr. in February 2019.



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