Alex Ramos, pictured above, gets slimed in the slime booth that Nickelodeon brought with them to the Magic House. Photo by Jessica Belle Kramer.
Nanny Lauren Williams and Blake Allen slide down the slime-themed slide. Photo by Jessica Belle Kramer.
Nanny Lauren Williams and Blake Allen slide down the slime-themed slide. Photo by Jessica Belle Kramer.
Nanny Lauren Williams and Blake Allen slide down the slime-themed slide. Photo by Jessica Belle Kramer.
Siblings Anders and Vaeya Rhodes climb on the playground. They both wore neon green shirts to the event, so that they’d match. Photo by Jessica Belle Kramer.
Pria Sieg hugs Patrick Star from the Nick show “Spongebob Squarepants.” Photo by Jessica Belle Kramer.
Pria, Roman and Aiyana Sieg pose with Spongebob Squarepants and Patrick Star from the Nick show “Spongebob Squarepants.” Photo by Jessica Belle Kramer.
Worldwide Day of Play is Nickelodeon's summer-long play campaign, a slime-filled cross-country tour that celebrates all the ways kids love to play.
On the ground, Nickelodeon will celebrate with over 4,000 events hosted by local and national partners including: Afterschool Alliance; Boys & Girls Clubs of America; Girl Scouts of the USA; Kiwanis International’s Builders Club and K-Kids; Laureus Sport for Good; National Fitness Foundation; NFL PLAY 60; Playworks; Police Athletic League; Special Olympics International; The Aspen Institute’s Project Play; The Association of Children’s Museums; US Play Coalition and USA BMX. Additionally, the network will launch two new grant programs in partnership with Laureus Sport for Good and National Fitness Foundation in honor of Worldwide Day of Play’s 15th anniversary.
Nickelodeon will commemorate Worldwide Day of Play on-air on Saturday, September 29 with interstitials featuring cast members from Nick’s hit series I Am Frankie. The interstitials, which highlight the importance of physical play in kids’ lives and encourage them to get outside and get active, will air across all Nickelodeon platforms.
In addition to hosting nationwide grassroots events with its partners, the network will also mark Worldwide Day of Play with the launch of two new grant programs in partnership with Laureus Sport for Good, funding underserved communities’ afterschool programs, and National Fitness Foundation along with DonorsChoose, which will fund in-school activities. Both grant programs aim to bring fitness and play to kids across the country.
In May, Nick kicked off its summer-long play campaign, a slime-filled cross-country tour which visited: Phoenix, Ariz.; St. Louis, Mo.; Pittsburgh, Pa.; Houston, TX and Oakland, Calif.; for Worldwide Day of Play events in partnership with the Children’s Museum of Phoenix; The Magic House, St. Louis Children’s Museum; the Pittsburgh Steelers; Commissioner Rodney Ellis and Harris County Precinct One; and the After-School All-Stars, the Oakland Athletics and the Oakland A’s Community Fund.
The tour culminates in Brooklyn’s Prospect Park on Sept. 15, with Nick teaming up with Big Brothers Big Sisters of New York City’s Walk for the Kids. The fun-filled event will feature appearances by stars from Nickelodeon’s hit series I Am Frankie, Alex Hook, and Carson Rowland; Nick-themed games and activities; a slime booth; costumed characters; a Nick Radio dance party and more. The network will be joined by longstanding partners including: Canine Companions for Independence; Jr. NBA; KidTribe; MLB “PLAY BALL;” New York Red Bulls; NFL PLAY 60; Peppa Pig and George; Playworks; The Muddy Puddles Project; Tough Mudder’s “Mini Mudder” and USA BMX; and new partner Nike.
Nickelodeon is expanding Worldwide Day of Play’s reach through a new partnership with Mini Mudder, Tough Mudder’s one-mile Mud Run designed for adventure-seeking kids and consists of eight to ten fun and challenging team-focused obstacles. In celebration of Worldwide Day of Play, Mini Mudder will add a brand-new Nickelodeon-themed “Slime” obstacle to its courses, providing kids with the opportunity to be physically active while also having fun.
Nike is a proud partner of Nickelodeon’s 15th annual Worldwide Day of Play.
To find out more about Worldwide Day of Play and Nickelodeon's partners helping bringing the initiative alive for kids all around the US, visit http://worldwidedayofplay.com. To register a event as a official Worldwide Day of Play event, visit https://www.day-of-play.com.
More Nick: Nickelodeon Kicks Off Summer Celebration Of Play, Bringing Worldwide Day Of Play Events To Cities Across The USA!
Additional source: Wikipedia.
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