It's time to get oinking! Nickelodeon UK has announced in the following Press Release the very exciting news to celebrate Peppa Pig's 10th birthday, Nickelodeon UK's preschool channel, Nick Jr. UK and Ireland, has today, Monday 2nd June 2014, launched a brand-new campaign to mark a decade of "Peppa Pig" on the channel!
"Peppa Pig's Oinkestra" will allow kids and parents to actively participate in the celebrations and will be supported across Nick Jr.'s on-air, online and social channels.
The campaign kicks-off with a launch promo produced in-house by Nickelodeon's creative team. The live-action spot sees a children's choir oink along to the much-loved "Peppa Pig" theme tune, "An Oink Overture In P Minor" written by Daddy Pig, as a call to action for parents to submit short videos of their children oinking online at Nick Jr. UK's official "Peppa Pig's Oinkestra" website, nickjr.co.uk/oink, or through Nick Jr. UK's official Facebook profile page, Facebook.com/NickJrUK. All entries will receive a special free "Peppa Pig" online activity pack.
The second phase of the campaign will see promotional spots and bumpers created from a selection of the submitted 'oink videos'. Set to feature children across the UK, the promotional spots and bumpers will air in the run up to a celebratory "Oink-a-thon" of Peppa's Top 20 episodes, on the Nick Jr. broadcast anniversary on the weekend of Saturday 5th and Sunday 6th July 2014.
As one of the commissioning broadcasters, Nick Jr. has aired the hit animated preschool series "Peppa Pig" since July 2004 and the show has reached millions of children across the Nick Jr. network*. The success of the programme was cemented in October 2013, when Nick Jr. 2 became the dedicated Peppa channel - Nick Jr. Peppa - for two months.
Additionally, Astley Baker Davies is currently in production on a brand-new 15 minute episode, a anniversary broadcast special, which is scheduled to air on Nick Jr. UK from November 2014.
You can watch a online streaming video clip featuring Nick Jr. UK's "Peppa Pig's Oinkestra" launch promo below.
Happy Birthday Peppa!
Original Nickelodeon UK Press Release:
NICK JR. CELEBRATES TEN YEARS OF THE NATION'S FAVOURITE PIG BY CREATING THE UK'S FIRST OINKESTRA
London, Monday 2nd June – Today sees Nick Jr. launch a campaign to mark a decade of Peppa Pig on the channel. Peppa Pig’s Oinkestra will allow kids and parents to actively participate in the celebrations and will be supported across Nick Jr.’s on-air, online and social channels.
The campaign kicks-off with a launch promo produced in-house by Nickelodeon’s creative team. The live-action spot sees a children’s choir oink along to the much-loved Peppa Pig theme tune as a call to action for parents to submit short videos of their children oinking online at nickjr.co.uk or through the Nick Jr. UK Facebook page.
The second phase of the campaign will see promotional spots and bumpers created from a selection of the submitted ‘oink videos.’ Set to feature children across the UK, the promotional spots and bumpers will air in the run up to a celebratory Oink-a-thon, of Peppa’s Top 20 episodes, on the Nick Jr. broadcast anniversary on the weekend of the 5-6th July.
"Nick Jr.'s Oinkestra campaign promises to send giggles rippling across the nation as our viewers join in and oink along with our 10 year celebrations," said Tina McCann, Managing Director Nickelodeon UK and Ireland. "Peppa Pig has reached an iconic status over the past decade and the show's longevity both in the UK and internationally on Nick Jr. is testament to how it engages and resonates with our audience."
As one of the commissioning broadcasters, Nick Jr. has aired Peppa Pig since July 2004 and the show has reached millions of children across the Nick Jr. network*. The success of the programme was cemented in October 2013, when Nick Jr. 2 became the dedicated Peppa channel - Nick Jr. Peppa - for two months. Astley Baker Davies is currently in production on an anniversary broadcast special scheduled to air on Nick Jr. from November 2014.
Where every day's an adventure, Nick Jr. is a top-performing commercial pre-school entertainment brand in cable and satellite homes. Launched in 1999 as the world's first channel dedicated to pre-school children, Nick Jr.'s programming includes beloved shows Dora the Explorer, Peppa Pig, Ben & Holly's Little Kingdom and Bubble Guppies. Online, clips, games, exclusive activities and downloads are all available at nickjr.co.uk Viewers also have the opportunity to catch up with the schedule through Nick Jr. +1. Nick Jr. is available on Sky 615, Virgin 715, through BT Vision and TalkTalk channel 318.
The Nickelodeon Network is a top-performing commercial kids TV network in the UK and Ireland with Nickelodeon channels available in over 14 million cable and satellite homes. Having launched in 1993 Nickelodeon UK comprises seven dedicated entertainment channels for kids aged 4-15 and their families, and is a joint venture between Viacom International Media Networks and BSkyB.
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Peppa Pig's Oinkestra on Nick Jr. from Nickelodeon UK on Vimeo.
Nick Jr. launches the Peppa Pig Oinkestra to mark a decade of Peppa Pig on the channel.
Peppa Pig’s Oinkestra will allow kids and parents to actively participate in the celebrations and will be supported across Nick Jr.’s on-air, online and social channels.
* Director: Derek Best
* 1st Assistant Director: Lucy Badger
* 2nd Assistant Director: Steph Treta
* Design Producer: Yeen Trinh
* Head of Production: Lindsay Tracey
* Production Coordinator: Bobbi Robertson
* DOP: Bruce Jackson
* Camera OP: Edward Tucker
* Camera Assistant: Tom Hackett
* Jib Operator: Joe McNally
* Gaffer: Larry Prinz
* Spark: Steve Cortie
* Sound Recordist: Jim Blanche
* Art Department: Sonya Yu
* Art Department: James Stickley
* Wardrobe: Laelia Sinden
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