MTV-branded stationery hits the UK and Ireland
Nickelodeon & Viacom Consumer Products secures deal with Blue Sky Designs.
MTV-branded stationery and paper goods will be hitting a raft of High Street stores in the UK and Ireland, thanks to a deal between Nickelodeon and Blue Sky Designs.
The products - covering a variety of categories from binders and social stationery to pens, pencils and stickers - will be sold across a range of stores, including specialists and mid-tier retailers in spring/summer 2013, before launching to the mass market in 2014.
Price points will range from £1.99 to £24.99.
The fashion forward range incorporates bright, bold designs with a retro twist.
The agreement between Nickelodeon & Viacom Consumer Products and Blue Sky Designs runs until the end of March 2015.
Tags: blue sky designs, mtv, nickelodeon & viacom consumer pr
Welcome to NickALive!, bringing you the latest Nickelodeon news for Nickelodeon channels around the world.
Friday, January 11, 2013
Nickelodeon And Viacom Consumer Products Partner With Blue Sky Designs To Release MTV-Branded Stationery In The UK And Ireland
The licensing news website Licensing.biz is reporting the MTV UK News in the following article that Nickelodeon & Viacom Consumer Products UK and Ireland (NVCP) has secured a deal with the product development company Blue Sky Designs to MTV-branded stationery in the UK and Ireland! Blue Sky Designs' brand new MTV merchandise - which cover a variety of categories from binders and social stationery to pens, pencils and stickers - will be sold across a range of stores, including specialists and mid-tier retailers in spring/summer 2013, before launching to the mass market in 2014, and will cost between £1.99 and £24.99. The fashion forward range incorporates bright, bold designs with a retro twist. Nickelodeon & Viacom Consumer Products and Blue Sky Designs' agreement runs until the end of March 2015: